How To Get Free Traffic To Your Landing Page

__________________________________________________

Today’s Business Tips Article
eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

How To Get Free Traffic To Your Landing Page

Driving traffic to your landing page – it sounds easy,
doesn't it? Well, it's not. And no matter how great your
landing page is, it wont matter if no one ever reads it.
Furthermore, if everyone in the world other than your
target audience reads it, it also wont matter. This is why
you need to find media through which you can drive
"targeted" visitors to your landing page.

One way in which you can drive "targeted" traffic to your
landing page is through natural search engine optimization.
This is the slowest process but, it is also one of the
best ways to ensure a continually-increasing stream of
traffic over time.

Generating natural search engine traffic generally entails
getting links to your site from content relevent sites.
While reciprocal linking was once the best strategy, some
experts now believe that major search engines are devaluing
reciprocal links in favor of one-way links and triangular
links (which search engines can't really detect as
reciprocal).

Go here for a great triangular linking service:
http://responsebot.com/cgi-bin/login/x.cgi?id=3&tid=6

Another way in which to get natural search engine traffic
is by optimizing your website for certain keywords and
keyphrases. You can do this by creating pages that
specifically focus on one keyword on your given niche. You
can then set the page extension to that keyword and
optimize the content at a 1.5% density for that keyword.
You will also want to use it in header and title tags.

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Here is another option: human connections. Now, this is
where most Internet marketers fail. They don't realize the
power of human connections because they are so caught up in
the idea of making transactions and collecting massive
checks without having to deal with customers and clients.

One quick way to get traffic through human connections is a
joint venture. You can enter into a joint venture by
compiling a list of possible “partners” -- or people who
might be able to assist you in some mutually-beneficial
way. This list might include other list owners in your
niche, site owners in your niche, and known experts in your
niche.

There's only one important thing you should keep in mind
when contacting joint venture partners – and that is to
make it as quick, easy, and beneficial for them as
possible. If they have no incentive for doing it, they
probably wont even reply to you and if it isn't easy,
they'll accept other joint venture offers over yours.

Another way in which you can drive traffic to your landing
page is through blog and forum posting however, it is
important that you do not spam, as many businesses do.
Instead, actually participate on the forum, provide people
with something of value and, after a while, post your
product in your signature – and try to network with people
on the forum who work in similar fields.

Your approach to blog posting should be similar. Include a
signature file that links back to your landing page, but
don't spam. Instead, post useful comments. This is not
only more ethical, but it is plainly more effective. Spam
gets deleted. Good comments get praised, enticing people
to follow your link and check out your websites.

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Here's an excellent strategy for people who like to get
their accounts and Ips banned from forums, affiliate
programs, and hosting services: register for every forum
available and spam the living daylights of them with
completely new accounts. Make sure that you contribute
absolutely nothing to discussions. Just keep mindlessly
throwing up posts about making $10,000/day working only
10-15 minutes.

It's sad, but people sometimes misinterpret that as the
way to get traffic and sales from forums. In fact, that is
the absolute worst possible way to promote your site or
product via forums. You will just look like a complete
IDIOT!

However, if you're willing to take a more reasonable
approach, there are a number of ways in which you can
generate a reasonable income just from promoting your site
or your brand via forums.

Get started by compiling a list of forums directly and
indirectly related to your product. Create accounts on each
of these forums and begin to slowly infiltrate. Find out
what interests people on the forum, what they talk about,
and what they spend most of their time doing.

Additionally, spend the time to actually interact with
people posting on the various forums you are reading. Let
people get to know who you are and what you plan to do.
After you've been a part of the community for a while,
consider putting up a link in your signature.

Additionally, if they have a section in which you can sell
things, consider posting some of your products as a
discount to bring people back to your site.

Regardless of what you do on the forum in terms of selling
and promotion, your ultimate goals should be to make
contacts, to promote your brand, and to drive traffic to
your site. All of these will come in time if you take an
honest approach, rather than putting your site and your
sales above all else.

__________________________________________________

eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Subscribers are welcome to re-print our articles
as long as they remain unchanged, with active
links and the following resource box attached.
__________________________________________________

Mark Sandquist is the Editor of eAuthorResources
NewsLetter. http://eAuthorResources.com provides
FREE Help and FREE Marketing Software for eBook
Authors, Software Developers and their Affiliates
and Resellers.
__________________________________________________
Quote Of The Day:

If you think education is expensive, try ignorance.
- Derek Bok

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How To Get FREE Traffic Continuously

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Today’s Business Tips Article
eAuthorResources NewsLetter © Copyright All Rights Reserved
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How To Get FREE Traffic Continuously

Rather than giving you a single way to drive traffic to
your websites, I'm going to give you a rundown of several
of the easiest and most important tips for generating
traffic – and allow you to try them all out yourself to
determine what will work best with your given setup.

Traffic Generation Tip #1: Pick The Low Hanging Fruit Using
SEO

Building natural search engine traffic for “low hanging
fruit” is akin to building an asset. You are simply
creating pages that have little competition, which upon
being indexed, will immediately take the first, second, or
third slot for their given keyword.

Traffic Generation Tip #2: Use Viral Promotion

At least once every two months, creating some type of viral
product to generate more traffic for your site. This can be
a piece of software, a PDF, an audio recording, a video, or
an ebook. Whatever you select, make sure you make people
want to distribute it for free – and make sure it has built
in ways to bring people back to your site.

Traffic Generation Tip #3: Consider Legitimate Link
Exchanges

Link exchanges only work if you do them with sites that get
a lot of traffic and have high PR – and if you exchange them
in places where people might actually click. Keep in mind
that the traffic leaving your site probably would have
left, anyway, but the traffic you gained wouldn't have
arrived any other way.

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Traffic Generation Tip #4: Use Joint Ventures and Affiliate
Programs

A joint venture partner or super affiliate can generate a
veritable avalanche of traffic faster than any pay per
click campaign, natural search engine traffic, or link
exchange. So spend the time to find the right partners at
the right times – and engage them personally.

Traffic Generation Tip #5: Always Recycle Traffic

Recycling traffic ensures that your traffic increases each
month, even if your natural search traffic remains the
same – or even decreases slightly. Find ways to recycle
your traffic into regular visitors and you will increase
your revenue each month.

The secret to getting non stop traffic is giving your
visitors a compelling reason to continue to come back to
your site.

Put yourself in this situation. Pretend that you have a
site that receives 10,000 visitors a month from natural
search engine traffic. Let's also say that this site has
no mechanism for recycling traffic. Could you make money
off of that traffic? Of course, you could.

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Now, let's say you have some recycling mechanism, such as
a forum or an automatic “favorites” pop-up. And let's say
that you are able to effectively recycle 70% of your
traffic. Assuming your natural search engine rankings
don't improve, you will receive 10,000 unique visitors the
first month. The second month, you will receive 17,000. The
third, you will receive 24,000. The fourth, you will
receive 31,000 – and so on.

Do you see the power of this technique? All you have to do
is give visitors a reason to keep coming back; and you can
do that in a number of different ways.

One way is to offer some service that they can't get in
many other places. Perhaps you could offer FREE image
hosting. Another way is to setup a community forum, which
will keep traffic returning again and again. Additionally,
you could offer a FREE URL cloaking service or dynamic
content that is updated on a daily basis.

Whatever you do, provide excellent content and tools for
your visitors and they will return again and again,
increasing your traffic each month, rather than leaving it
stagnant, as it was in the first model.

And there you have it: five simple tips you can use to
generate traffic to your site without too much additional
work.

__________________________________________________

eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Subscribers are welcome to re-print our articles
as long as they remain unchanged, with active
links and the following resource box attached.
__________________________________________________

Mark Sandquist is the Editor of eAuthorResources
NewsLetter. http://eAuthorResources.com provides
FREE Help and FREE Marketing Software for eBook
Authors, Software Developers and their Affiliates
and Resellers.
__________________________________________________
Quote Of The Day:

Endurance is not just the ability to bear a hard thing, but
to turn it into glory. - William Barclay

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~


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4. This has always been a great list builder
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5. Sale Flurry – Free Affiliate Management
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~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
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- You are pestered by those horrible popup ads
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_________________________________________



Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eAuthorResources.com
http://UniqueAdsenseTemplates.com
http://OriginalGiveaway.com
http://1CheckOutCart.com

Businesses Need To Learn to Make SEO Work for Them

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Today’s Business Tips Article
eAuthorResources NewsLetter © Copyright All Rights Reserved
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Businesses Need To Learn to Make SEO Work for Them

One of the most important talents any management team of a
business can have is to be able to detect changes in the
marketplace and adjust how the business operates to
function in that new market. Some call it “thinking
outside the box” and others refer to this talent as
“working with a new paradigm”. Whatever the term of the
day is, without the flexibility to change as the market
changes, a business is destined to fade away.

Of the many business and market trends that have changed
the paradigm by which business is done in the new century,
internet marketing ranks near the top of the most drastic
and sweeping change that virtually every business has had
to adapt to in order to survive and thrive in the new
business world.

At first, most in the business world considered the
internet to be a toy and perhaps a good communication tool.
But in the last decade, the power of internet marketing and
the need to compete in that marketplace has never been more
evident. And just as business learns new marketing and
communication methods when they enter a new market such as
learning to do business overseas, the internet has brought
with it entirely new tools and weapons that the modern
business must learn to use skillfully to succeed in a
cyberspace business environment.

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Of the many new acronyms that have been added to the
business vocabulary, “SEO” is one that is central to
success in the internet marketing world. SEO stands for
“Search Engine Optimization” and it is an entire discipline
unto itself. By learning to utilize well developed SEO
methods, a business can learn to dominate their particular
market niche even in a cyberspace business world.

Just as in the conventional business world, to be
successful with a particular market, you have to go where
they are and learn to get noticed and get your message to
the consumer even as your competition is doing the same
thing. In the world outside of cyberspace that may mean
various methods of advertising, promotional campaigns, good
customer service and a long term promotional strategy that
will grow the businesses market presence over time.

All of these business objectives remain the same in the
world of internet marketing, but the “places” customers can
be found are profoundly different. As such, it becomes
critical that a business builds a modern and up to date web
site that appeals to the customers perceptions of what they
will expect when they come to shop with you and that stays
up to date continuously s the internet continues to change
and evolve.

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But it isn’t enough to just have a state of the art
business web site up for modern internet business web site
to succeed. Just as to be successful in the physical
world, customers must come to you or you must go to them.
And the primary method of letting customers know who you
are and drawing them to your well designed web site is to
connect to them through a search engine such as Yahoo,
Google or MSN.

Search Engine Optimization methods are powerful techniques
that can be used to assure that when your customer looks
for a business such as yours, they will notice you first
and your competition second, or not at all. That means
when the customer “searches” for your product or service on
Google or another search engine, your business comes up on
the first page of selections that the search engine finds.


SEO takes time, investment of funds and talent and skill to
work with the search engines so your business gets that kind
of attention. But it is worth the investment because the
outcome can be an internet business presence that bring the
kind of success every business wants.

__________________________________________________

eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Subscribers are welcome to re-print our articles
as long as they remain unchanged, with active
links and the following resource box attached.
__________________________________________________

Mark Sandquist is the Editor of eAuthorResources
NewsLetter. http://eAuthorResources.com provides
FREE Help and FREE Marketing Software for eBook
Authors, Software Developers and their Affiliates
and Resellers.
__________________________________________________
Quote Of The Day:

Most of the important things in the world have been accomplished by people who have kept on trying when there seemed to be no hope at all. - Dale Carnegie

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

>> Recommended Free Resources

1. The best list builder we know of:
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2. A Really Close Second! For List Building.
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3. This could become the new “best” list builder
http://eAuthorResources.com/lb.htm

4. This has always been a great list builder
http://eAuthorResources.com/ldc.htm

5. Sale Flurry – Free Affiliate Management
http://eAuthorResources.com/SFAM.htm

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
_________________________________________

YOUR PC IS PROBABLY INFECTED WITH ADWARE & SPYWARE IF:

- You have downloaded music online
- Your PC is running extremely slow
- You are pestered by those horrible popup ads
- Your homepage keeps changing

Try NoAdware FREE here:

http://eAuthorResources.com/naw.htm
_________________________________________



Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eAuthorResources.com
http://UniqueAdsenseTemplates.com
http://OriginalGiveaway.com
http://1CheckOutCart.com

Online Streaming Media Formats

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Today’s Business Tips Article
eAuthorResources NewsLetter © Copyright All Rights Reserved
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Online Streaming Media Formats

Some of the most popular files formats that are available
for media files these days can be read online without
having to wait to download a large file. There are numerous
online streaming media formats to choose from on various
different websites. These include online streaming media
formats for audio files and videos that can be viewed
online. All of these formats will be better for certain
types of computers and connections though.

The first type of online streaming media formats is that of
the Windows Media format. Established by Microsoft, this
format is generally capable of being read by Microsoft
Media Player programs. Windows Media Audio is the top
format that is used for audio programs, while Windows Media
Video can be used for streaming video formats.

Apple’s QuickTime format is another of the top online
streaming media formats. Files that can be read on
QuickTime can be easily streamed online. This includes both
video and audio files. An ActiveX control will be needed for
a website or other online service to be able to play the
file for streaming. It does take a bit to load a typical
file under this format though, but there will be no
interruptions in stream under the QuickTime format, and the
data will not be saved onto the hard drive as a standalone
file unless the user requests it to be saved.

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The MPEG file format, or Moving Picture Experts Group
format, is one of the most notable online streaming media
formats for video files. There are three different formats
in the MPEG system. MPEG-1 is a standard compression format
for video files, while MPEG-2 can be used for ATSC, ISDB and
digital satellite and cable transmission. MPEG-4 is the best
quality format and it is used to support three dimensional
content and low bit rate levels.

It should be noted that when downloading streaming media in
one of the online streaming media formats in the MPEG system
it will take longer to load a file based on the level of
quality. MPEG-4 formats take longer to download. In
addition, depending on the kilobyte bandwidth the size of
the file will be different. 64Kb files will be smaller and
therefore of less quality than 256Kb files.

Real Media files are also popular among online streaming
media formats. This can be easily read through a Real Media
Player. 64Kb and 256Kb files are available in this format
with the 256Kb format being better in quality.

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Of course, MP3 files can be streamed online. This is
especially popular among websites that use higher levels of
information. The bit rate of the file will make a difference
in the quality of the sounds and the speed of the download.
The number of kilobits per second is commonly used in
streaming MP3 formats. For instance, a 56kbps file will be
best for a 56K modem. A 128kbps file will be better for DSL
connections but it will be a larger file to download for
streaming.

The speed of the online connection will make an impact on
the online streaming media formats that are used on the
computer. MPEG-4 files and 128kbps audio files will be
better for faster connections. The main reason for this is
that the files will be of better quality because of the
more complex encoding that is used in these files. Of
course, with the more complex encoding more data will be
needed for the compression of the streaming media.

That is a look at the many online streaming media formats.
These formats can be used for video and audio files. Of
course, some of them will have more data to download and
will have different quality levels, so it is best to
consider the speed of the Internet connection when looking
into the online media format that will be read. With all of
these online streaming media formats, it is good to know
that there are different formats for different types of
computers to use.

__________________________________________________

eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Subscribers are welcome to re-print our articles
as long as they remain unchanged, with active
links and the following resource box attached.
__________________________________________________

Mark Sandquist is the Editor of eAuthorResources
NewsLetter. http://eAuthorResources.com provides
FREE Help and FREE Marketing Software for eBook
Authors, Software Developers and their Affiliates
and Resellers.
__________________________________________________
Quote Of The Day:

Imagination is our strongest tool - the ability to see
ordinary things in new ways. - Keith Herrmann

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

>> Recommended Free Resources

1. The best free list builder we know of:
http://eAuthorResources.com/tyl.htm

2. A Really Close Second! For List Building.
http://eAuthorResources.com/yll.htm

3. Sale Flurry – Free Affiliate Management
http://eAuthorResources.com/SFAM.htm

4. This could become the new “best” list builder
http://eAuthorResources.com/lb.htm
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
_________________________________________

YOUR PC IS PROBABLY INFECTED WITH ADWARE & SPYWARE IF:

-You have downloaded music online
-Your PC is running extremely slow
-You are pestered by those horrible popup ads
-Your homepage keeps changing

Try NoAdware free here:

http://eAuthorResources.com/naw.htm
_________________________________________



Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eAuthorResources.com
http://UniqueAdsenseTemplates.com
http://OriginalGiveaway.com
http://1CheckOutCart.com

Free Search Engine Traffic

__________________________________________________

Today’s Business Tips Article
eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Free Search Engine Traffic

If you would like to make money selling e-books, you must first
create yourself an e-book. After your e-book has been created,
you will then need to sell it. Many e-book authors, when
selling their creations, use an e-book sales page. An e-book
sales page is a page that outlines the e-book available for
sale, as well as its price. Although an e-book sales page is a
great way to advertise your e-book it won’t help you get sales
alone. You also need traffic. If your e-book sale page isn’t
seen, no one will know that you have an e-book available for
sale.

When it comes to generating traffic, to your e-book sales page,
you have a number of different options. For the best success,
you are urged to take an “organic,” approach. An organic
approach is one that is considered all natural, versus ones that
are forced or made up. An example of a non-organic marketing
approach is participating in a pay-per-click program. One of
the most popular types of organic internet marketing approaches
involves the use of articles, namely distributing them to
article directories. The use of an organic traffic increasing
tactic, like the use of articles, will not only help to increase
your traffic, but it will also keep you, your e-book, or your
business name in good standing. This is important because many
online sellers have started turning to back-hand marketing
techniques.

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As it was mentioned above, the best ways to use articles to
generate organic traffic is by distributing them to article
directories. Article directories are websites that host a large
collection of articles. In exchange for allowing an article
directory to display your article on their site free of charge,
you will be rewarded with a link. That link is often referred to
as a back-link. If properly set up, readers who find your
articles in article directories will be able to make it to your
website. If you choose the right link, they can be directed
right to your e-book sales page! Essentially, this means that
you will not only increase your website traffic, but you may
also increase your e-book sales.

Although your best bet is to create articles and distribute them
to article directories, you may also want to think about
including content, or articles, on your own website. Whether
you have a whole e-book sales site or even just one simple web
page, you can get a large amount of traffic from internet search
engines, but only if your site is optimized for them. Search
engine optimization, which is often referred to as SEO,
encompasses a number of different things, but you may want to
focus on content, as it is one of the easiest methods. You will
want to have content on your website; content that search
engines will pick up.

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When writing articles, whether you plan on using them for your
own e-book sales page or article directories, you are urged to
examine programs that are known as keyword research tools.
Keyword research tool programs allow you to determine what
keywords or keyword phrases internet users are searching with.
If any of these keywords apply to the subject of your e-book,
you are urged to use them. Using applicable keywords or keyword
phrases will not only generate organic traffic, but it may also
help to increase your sales, by brining in customers who are
interested in what you have to sell.

In short, articles, whether they are displayed on your own
e-books sales page or distributed to article directories, can
help you generate organic traffic. As previously mentioned,
organic traffic is more likely to result in a high number of
e-book sales. Organic traffic is all natural; therefore,
website visitors actually want to come to your e-book sales
page, not just because they are being paid to do so.

Articles are a relatively easy, fun, and creative way to
increase your e-book sales site traffic and maybe even your
sales!

__________________________________________________

eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Subscribers are welcome to re-print our articles
as long as they remain unchanged, with active
links and the following resource box attached.
__________________________________________________

Mark Sandquist is the Editor of eAuthorResources
NewsLetter. http://eAuthorResources.com provides
FREE Help and FREE Marketing Software for eBook
Authors, Software Developers and their Affiliates
and Resellers.
__________________________________________________

Quote Of The Day:

If you are planning for a year, sow rice; if you are planning for a decade,
plant trees; if you are planning for a lifetime, educate people.
- Chinese proverb

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

>> Recommended Free Resources

1. The best list builder we know of:
http://eAuthorResources.com/tyl.htm

2. A Really Close Second! For List Building.
http://eAuthorResources.com/yll.htm

3. This could become the new “best” list builder
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4. This has always been a great list builder
http://eAuthorResources.com/ldc.htm

5. Sale Flurry – Free Affiliate Management
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~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
_________________________________________

YOUR PC IS PROBABLY INFECTED WITH ADWARE & SPYWARE IF:

- You have downloaded music online
- Your PC is running extremely slow
- You are pestered by those horrible popup ads
- Your homepage keeps changing

Try NoAdware FREE here:

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_________________________________________



Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eAuthorResources.com
http://UniqueAdsenseTemplates.com
http://OriginalGiveaway.com
http://1CheckOutCart.com

Writing Copy For The Internet

__________________________________________________

Today’s Business Tips Article
eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Writing Copy For The Internet

Although many people seem to think that writing
effective copy for the internet is easy, it isn’t.
So if you want to ensure that your readers and your
customers understand how your website works and
what it can do for them, you need to produce good
copywriting for it.

In this book, we will look at the basics of producing
good copywriting for the internet. Now, before we
start there are a number of things that you should
keep in mind.

First, people do not read a website in the same
way that they would read printed material. In fact,
there are three characteristics which affect how a
internet user will react to the online content of a
website.

It is important to remember that internet users are
active, not passive. So if they can not find a reason
for staying on a site, then they will leave it.

Sometimes a person will leave 15 seconds after they
have actually gotten there. So, if your text is too
long, then they are less likely to read it. So if you
want a internet user to believe what you have to say,
you must be able to back up the hype.

In order for any internet copy to be effective, it
must take into account the characteristics mentioned
above.

What is most important of all when looking at
copywriting for the internet, is not to underestimate
the importance of the basics. If you just jump straight
into it you may find yourself in trouble, and find your
website not as effective as you need it to be.

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Why Writing Copy for the Internet is Different

One of the most important reasons as to why
copywriting for the internet is different is that the
mindset of those who are going to be reading is
different.

More often than not, most internet pages will be found
via a search engine. This is very significant, as it
means that the person reading your site has been
looking either for you or someone like you. So that
puts them in control. This is because they will be
focused on finding a particular product, service or
piece of information.

So anyone visiting your site for the first time and
has found it via a search engine will have a few
questions in mind.

“Have I come to the right place?” also “Will I find
what I’m looking for at this page or site?” Finally,
they would be asking themselves “Do I feel able that I
can complete the task at this point?”

So what is vital is that you answer these questions
in both your headline, and any sub-headlines you may
have. It needs to be able to secure a response from
this first time visitor immediately.

In order for this to happen, your writing needs to
provide answers so that the visitor knows exactly what
they are looking for.

What is important when writing any copy for the
internet is that you reassure any visitors that they
are in the right place, and that they should continue
to read on.

Carefully Managing Your Traffic

If you fail to plan, then you are likely to fail in
your endeavor of producing great copy. If you wish to
achieve your goals, it is important to gather all the
facts.

First, you should anticipate the users’ of your sites
questions. Normally, there are four questions that a
user will have that will need to be answered.

1. What am I doing here?
2. How do I do it?
3. What is in it for me?
4. Where do I go from here?

So, if your site’s design and navigation can not
provide an obvious answer to these questions then, you
need to look at using copy in order to explain them.
It is important that the answers to these questions
should be obvious to all your users, and not just
those visiting your site for the first time. What is
important to remember is that half the visitors to a
site will not bother to try working things out for
themselves, and the other half may not even succeed.

Next, when planning, focus on your core audience.
Remember, you will not be able to reach everyone, so
make sure that the copy you produce addresses your
site’s most important visitors directly. So, spend
time explaining what the site can do for them in
particular. If you want to make it more effective,
then do not use words which would only be looked at
by people you do not need.

However, if you are targeting more than one type of
visitor to your site, then make sure that you can
direct them to different pages. What you should
remember is that a visitor will go somewhere else if
they do not feel your site has something of value to
offer to them in particular.

So, when providing them with facts, let the facts speak
for themselves. It is important that you make your
descriptions compelling, although not excessive. Many
visitors to sites will skip a site if they feel it is
too full of hype (just bear in mind that some hype
will almost certainly be necessary in order to excite
your visitor).

__________________________________________________

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__________________________________________________


Plan For Success, To Acheive Success

It is vital that during the planning stage of your
copywriting for the internet, you understand what it
is, exactly, you hope to accomplish.

You have already determined that you need to increase
direct sales, build a subscriber base, circulate
information, as well as provide technical support.
But in order to do this, you must make sure that your
internet copy can help you to achieve these goals.

It is important to decide who your ideal customer is
and just what it is that they really want. Then find
and craft the words that will most effectively bring
these people to your site.

It is also important to remember that without a
detailed plan, it will become impossible to know who
you are targeting.

Without a target, you are likely to miss out on those
people who are willing and eager to pay for your help
and expertise.

So when planning your internet copy, it is important
to know that your target audience is normally smarter
and more knowledgeable than the typical visitor to a
site.

Now that you have started planning, you need to start
looking at whom to target.

Targeting is used to figure out which customers will
have the problems that can be solved by using your
particular product or service.

It is therefore vital that you become an expert in
relation to every single benefit that your product
offers. Then, once you are able to determine who you
need to target, you can begin to search them out. So
start building a profile of those people who will
benefit from your help the most. Once you know who
they are, then begin by repeatedly using strong
internet copy, and the most magnetic of the benefits
your product can offer as bait.

At last, you have found your target audience, and now
you must develop a strategy for writing your copy. In
order to do this, the best way is to do the following:

1. In the first part, write about what exactly the
customer wants.

2. The tone in how your writing sounds to those that
you are targeting. The attitude that you’re projecting
through your words.

3. When executing your copy it is important that you
are able to present your ideas to them in an easy to
understand way.

What is most important is that you think about all
three of these things in equal amounts, and do not
allow any one of them to overshadow the others.

__________________________________________________

eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Subscribers are welcome to re-print our articles
as long as they remain unchanged, with active
links and the following resource box attached.
__________________________________________________

Mark Sandquist is the Editor of eAuthorResources
NewsLetter. http://eAuthorResources.com provides
FREE Help and FREE Marketing Software for eBook
Authors, Software Developers and their Affiliates
and Resellers.
__________________________________________________
Quote Of The Day:

People forget how fast you did a job - but they
remember how well you did it. - Howard Newton

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

>> Recommended Free Resources

1. The best list builder we know of:
http://eAuthorResources.com/tyl.htm

2. A Really Close Second! For List Building.
http://eAuthorResources.com/yll.htm

3. This could become the new “best” list builder
http://eAuthorResources.com/lb.htm

4. This has always been a great list builder
http://eAuthorResources.com/ldc.htm

5. Sale Flurry – Free Affiliate Management
http://eAuthorResources.com/SFAM.htm

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
_________________________________________

YOUR PC IS PROBABLY INFECTED WITH ADWARE & SPYWARE IF:

- You have downloaded music online
- Your PC is running extremely slow
- You are pestered by those horrible popup ads
- Your homepage keeps changing

Try NoAdware FREE here:

http://eAuthorResources.com/naw.htm
_________________________________________



Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eAuthorResources.com
http://UniqueAdsenseTemplates.com
http://OriginalGiveaway.com
http://1CheckOutCart.com

Recognizing Your Target Market

__________________________________________________

Today’s Business Tips Article
eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Recognizing Your Target Market

Achieving good sales is the ultimate target of any
business. Many criteria, such as competitive pricing,
a top quality product, reaching out to the correct
audience and motivational a.dvertising, are responsible
for this and should be elements of focus in your
marketing.

First things first, all the efforts will be futile if
the correct audience is not recognized. It is the
major factor in achieving maximum sales, because if
the right potential customers aren’t targeted, they
simply won’t buy the product. The right customers are
known as targeted customers or niche market, those who
will be happy to buy products that fulfill their
needs.

Small businesses, especially web-based businesses
shouldn’t fear competition with large companies as,
they produce products considering a larger spectrum,
which sometimes won’t be customer specific as, their
products are more generalized and they don’t much care
about the competition they might get from others. This
gives abundant opportunities to smaller businesses to
produce products, which can cater to the need of a
specific section of people whose needs aren’t met
specifically by the large companies.

__________________________________________________

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__________________________________________________


Although it seems like a silly question, but firstly,
a business person should understand who the people are
that they want to target. Small busiess success lies
behind understanding this, which requires thorough
research and analysis. Various factors must be
considered. The age group is one important factor,
whether the product will be useful to babies or
children or teenagers or youngsters or middle aged or
the elderly. Sometimes there is a possibility that the
product will cater to the needs of all age groups.
Other things to consider are gender, marital status,
occupation, ethnic background, health status, income
status, education, hobbies, etc.

After decided upon the customer group to be targeted,
the benefits that can be provided by the product to
this group should be noted. A thorough examination of
the service or product should be done for this
purpose. If there is sufficient time, a survey can be
conducted on the current customers and pose them with
questions like, what they liked in the products they
are using, anything discomforting that they are
facing, do they want anything to be changed to make
the product better, etc.

After making a list of all the benefits, thought
should be applied to which of these benefits will
actually help the targeted audience. Make a short list
of the benefits that will be advantageous and send it
to the marketing department. It can surely help in
their marketing plan and can ramp up sales.

__________________________________________________

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__________________________________________________


The internet has made reaching out to the targeted
customers very easy. Search engines can be utilized to
the maximum extent for this purpose. The thing to be
exactly searched can be typed as a keyword or search
phrase in the search engines and the results brought
on the first three pages will be of great value. But
lots of time and investment is involved in this
process, as different keywords will fetch different
search results. So efforts should be made to finally
get what is desired.

Next best thing is reaching out by newsletters and
ezines. Many ezines are related to marketing, finance,
shopping, internet, etc. A number of ezines' websites
can be found in an ezines directory, which even
contain the contact information, advertising price,
etc. The list of ezines' website sites should be cut
down to which are relating to the target market and
ads should be placed in the ones selected which should
include all the product advantages if the ad formatting
allows that many words.

Recognizing the target market is crucial to any
successful advertising and sales campaign. Once it is
recognized, they can be reached through different
channels like websites, newspapers, magazines, etc.
This makes the customer think that they are being
directly addressed to. And since the whole approach
will interest them, the amount of traffic received in
return will be simply overwhelming and the whole
effort will be worth it.

__________________________________________________

eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Subscribers are welcome to re-print our articles
as long as they remain unchanged, with active
l.inks and the following resource box attached.
__________________________________________________

Mark Sandquist is the Editor of eAuthorResources
NewsLetter. http://eAuthorResources.com provides
FREE Help and FREE Marketing Software for eBook
Authors, Software Developers and their Affiliates
and Resellers.
__________________________________________________
Quote Of The Day:

Concentrate all your thoughts upon the work at hand.
The sun's rays do not burn until brought to a focus.
- Alexander Graham Bell

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

>> Recommended F.ree Resources

1. The best free list builder we know of:
http://eAuthorResources.com/tyl.htm

2. A Really Close Second! For List Building.
http://eAuthorResources.com/yll.htm

3. S.ale Flurry – Free Affiliate Management
http://eAuthorResources.com/SFAM.htm

4. This could become the new “best” list builder
http://eAuthorResources.com/lb.htm
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
_________________________________________
YOUR PC IS PROBABLY INFECTED WITH ADWARE & SPYWARE IF:

-You have downloaded music online
-Your PC is running extremely slow
-You are pestered by those horrible popup ads
-Your homepage keeps changing

Try NoAdware free here:

http://eAuthorResources.com/naw.htm
_________________________________________



Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eAuthorResources.com
http://UniqueAdsenseTemplates.com
http://OriginalGiveaway.com
http://Only7Dollars.com

Affiliate Marketing and Blogging

__________________________________________________

Today’s Business Tips Article
eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Affiliate Marketing and Blogging

Affiliate marketing is one way in which bloggers utilize
their blog to generate revenue. The amount of revenue
generated by a blog featuring affiliate marketing links may
vary significantly depending on the amount of traffic the
blog receives as well as the compensation offered for the
affiliate marketing. Affiliate marketing essentially
entails creating a link on the blog to another company’s
website. The other company then compensates the blog owner
according to a previously agreed upon contract. This
compensation may be awarded in a number of different ways.

The blog owner may be compensated each time the
advertisement is served, each time a unique website visitor
clicks through the advertisement or each time a blog visitor
performs a desired action such as making a purchase or
registering with the website. This article will discuss
some aspects of affiliate marketing which bloggers should
understand including selecting opportunities carefully,
maximizing the income potential for these opportunities and
understanding the requirements associated with these
affiliate marketing opportunities.

Selecting Affiliate Marketing Opportunities

There is a wide variety of affiliate marketing
opportunities available. Many different companies and
websites offer affiliate marketing opportunities. In most
cases the blog owner simply needs to submit the website
address of his blog along with some other basic information
for approval. In most cases the company is not likely to
reject the application unless the content of the website is
deemed to be objectionable or otherwise in conflict of
interest with the company’s goals. However, although
getting approved to display affiliate links on your website
is a rather simple process, this does not mean blog owners
should select these affiliate marketing opportunities
without discretion. It is a far better idea to carefully
select affiliate marketing opportunities with companies who
are of interest to the target audience of the blog.

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A well focused blog that is reaching a specific target
audience should seek to display marketing links directing
website traffic to companies which complement the blog
without acting as direct competition to the blog. This
helps to ensure the blog visitors will not only be
interested in the affiliate marketing links and therefore
more likely to click on the links but will also help to
ensure the blog visitors do not find the affiliate
marketing links to be bothersome.

Maximizing Affiliate Marketing Opportunities

Once blog owners have selected affiliate marketing
opportunities it is time to consider how they can maximize
the profit generated by these links. There are a couple of
critical factors which blog owners should carefully
consider to help maximize their profit from affiliate
marketing. This includes regularly evaluating the
effectiveness of the affiliate links and promoting the blog
to maximize traffic.

Blog owners who incorporate affiliate marketing into their
blog should regularly evaluate the effectiveness of the
affiliate links. This can be done by comparing the
percentage of blog visitors who click on the affiliate
links to the overall blog traffic. A blog which has high
traffic but a relatively small percentage of visitors who
click on the affiliate links should consider making changes
to attempt to entice more blog visitors to click on the
links. These changes can involve the aesthetics, size or
location of the advertisements. Making only one change at a
time is recommended because it makes it easier for the blog
owner to evaluate which changes are most beneficial.

__________________________________________________

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__________________________________________________


Blog owners can also help to maximize the profit from their
affiliate marketing opportunities by doing self promotion to
drive additional website to the blog. This will likely be
beneficial because higher website traffic will generally
translate to greater profit from affiliate marketing.
Additionally, the blog owner may want to occasionally
mention companies for which they are an affiliate to
generate interest in the advertisements on the website.

Understanding Affiliate Marketing Requirements

Finally, blog owners should pay careful attention to the
affiliate marketing agreements they enter. This is
important because some companies may place restrictions on
the usage of a link to their website. This may include
restrictions such as avoiding objectionable content, not
including links or advertisements for direct competitors or
restrictions on the appearance of the affiliate links.
Failure to adhere to these guidelines may result in the
blog losing affiliate privileges and the blog owner being
denied compensation.

__________________________________________________

eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Subscribers are welcome to re-print our articles
as long as they remain unchanged, with active
links and the following resource box attached.
__________________________________________________

Mark Sandquist is the Editor of eAuthorResources
NewsLetter. http://eAuthorResources.com provides
FREE Help and FREE Marketing Software for eBook
Authors, Software Developers and their Affiliates
and Resellers.
__________________________________________________
Quote Of The Day:

Without leaps of imagination, or dreaming, we lose the
excitement of possibilities. Dreaming, after all, is a form of
planning. - Gloria Steinem

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

>> Recommended Free Resources

1. The best free list builder we know of:
http://eAuthorResources.com/tyl.htm

2. A Really Close Second! For List Building.
http://eAuthorResources.com/yll.htm

3. Sale Flurry – Free Affiliate Management
http://eAuthorResources.com/SFAM.htm

4. This could become the new “best” list builder
http://eAuthorResources.com/lb.htm
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
_________________________________________
YOUR PC IS PROBABLY INFECTED WITH ADWARE & SPYWARE IF:

-You have downloaded music online
-Your PC is running extremely slow
-You are pestered by those horrible popup ads
-Your homepage keeps changing

Try NoAdware free here:

http://eAuthorResources.com/naw.htm
_________________________________________



Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eAuthorResources.com
http://UniqueAdsenseTemplates.com
http://OriginalGiveaway.com
http://Only7Dollars.com

Email Marketing For Your Business

__________________________________________________

Today’s Business Tips Article
eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Email Marketing For Your Business

Using email is a great way to market and promote your
e-commerce business. With people being so busy and
getting junk mail, how do you make your email stand
out? Here are some helpful tips to get you the most
benefits from this effective marketing tool. It is
important to do some research and attempt to get your
marketing sent to a target market that will likely be
interested in the products or services you are
offering.

Some companies randomly send emails to people who have
absolutely no interest in what is being advertised. You
will get a very low response from such marketing
methods. If your website asks for consumer information
including an email address, but respectful. Ask if they
are interested in receiving e-mail advertisements and
promotions. If they choose not to then don’t add them
to your data base for marketing by email. Make sure
you have the permission of the consumer to send them
such materials. You are required by law to include an
opt out link in the event the consumer no longer wants
to receive such emails from you.

Statistics show Tuesday and Wednesday are the most
effective days to send out marketing emails. Send them
out in the morning so that individuals have time to
read them during breaks, lunch hours, and in the early
evening. You might have a lot of information to pass on
to the target market, but keep your email short and to
the point. Most internet users like to go through
their emails quickly. If yours is lengthy it may get
deleted or saved to be read later. You want the
consumer to be able to read it as soon as they click
on it and get all the information. Make sure you have
hyperlinks that take consumers immediately to your
website if they are interested. Internet users are not
patient. Most will not wait longer than five seconds
for your website to appear.

It is important to test your marketing email in the
various email programs including Yahoo, MSN, Hotmail,
and AOL because they all work differently. Your
graphics and pictures may be distorted in particular
email programs. This will result in all those
consumers not being able to use your marketing email
as it was intended. Taking the time to conduct these
tests can make the difference between an effective
email marketing campaign and one that is a flop.

__________________________________________________

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__________________________________________________


How often do you want to send an email to your
consumers? This can be tricky to determine. It really
depends on your products or services and your target
market. You want to keep your business name fresh in
the mind of the consumers but they will stop reading
the emails from you if they become too frequent. Some
businesses do them weekly or monthly. Others choose to
only send an email when there is a huge promotion going
on. A business newsletter is a great way to contact the
consumer monthly with fresh information. You also want
to give consumers a very simple way to change their
email address as it is very common to change email
service providers.

You need to have an effective system set up to answer
any questions emailed to you from customers within 24
hours. This will show your business is serious about
keeping them satisfied before, during, and after they
make a purchase. Issues come up and most consumers
will give your business the opportunity to help
resolve the situation. This is your opportunity to
prove the integrity of your business.

email marketing is a very effective and useful tool
for marketing your e-business. Taking the time to
proceed with the process after you have conducted some
research to identify the target market and following
these effective email marketing tips will provide you
with the opportunity to generate the most business
from your marketing campaign. There is a great deal of
competition in the world of e-commerce and you will
have to work hard to be the best.

email marketing Laws (Important)

email marketing is a very effective way or reaching
your target market. It is less expensive than other
types of marketing while allowing your to reach large
volumes of consumers. By 2008, it is expected to be
the most used method of advertising. Are you aware of
the various email marketing laws that are in effect
throughout the United States and other countries? It
is important that you take the time to educate
yourself on this topic before you procedure with an
email marketing campaign. 36 of the 50 states have
privacy laws in place regarding email marketing
tactics. There are also laws in Europe, Australia, and
Asia. It is a good idea to have an attorney who
specializes in these laws to assist you with your
email marketing campaigns. If you are a small business
planning to go about it on your own, it is very
important that you are aware of how these laws affect
you.

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__________________________________________________


The CAN-SPAM Act was implemented in the United States
to protect the privacy of consumers on January 1st of
2004. CAN-SPAM is short for Controlling the Assault of
Non-Solicited Pornography and Marketing Act. The act
prevents the use of misleading to and from headers in
the email. Marketers are required to include their
physical address in the email. There must be an opt
out link in every email that gives the consumer the
ability to reach the marketer and tell them they no
longer want to receive information from them. The
sender of the email must work to remove this email
address from their data base within 10 business days.
Any email that contains sexual content must be clearly
labeled and identified before the recipient opens it.
Marketers have to get permission from the consumer in
order to sell their email address.

Regulators of the internet are getting harder on
marketers who violate these laws. They are imposing
huge fines. In some cases the sender of these
marketing emails can be sentenced to jail for a
maximum of five years. The harsher regulations are to
protect the users of the internet and email services
who felt their privacy was being violated as their
email continued to be bogged down with hundreds of
solicitation emails that were randomly sent without
any target market in mind. As the use of email
marketing continues to grow, expect the regulations to
be further enforced.

In addition, businesses who continue to send such
materials to consumers who have requested to be
removed from the data base mailing list may decide to
sue you and your company. As a business owner, this
can be scary. The law protects you as well though. You
will not be liable if a spammer has used your business
as a cover for their endeavors. You are also not
liable if a virus is found in your email marketing
campaign as long as you did not place it there or know
it was in place prior to sending out the emails.

The Coalition Against Unsolicited Emails is a
non-profit advocate organization to help consumers
know their rights, to stop unfair email marketing
practices, and to provide businesses with answers to
their questions before they engage in such activities.
They also work closely with members of Congress to get
laws passed that will be in the best interest of both
consumers and businesses. Their website is a great
place to get information.

email marketing is a great opportunity to keep your
business in the mind of consumers as well as encourage
them to make new purchases. It is important that you
follow the laws and regulations that have been put in
place to protect consumers from unfair email marketing
practices. While most businesses do all they can to
follow these laws too many don’t. Others simply aren’t
educated in these laws so they break them without
intending to or realizing they have. The internet is a
great place to get additional information of fair email
marketing practices as well as the laws for each
country. Keep a good eye out for any changes in these
laws. There are not any pending issues in the
legislation at this time.

__________________________________________________

eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Subscribers are welcome to re-print our articles
as long as they remain unchanged, with active
links and the following resource box attached.
__________________________________________________

Mark Sandquist is the Editor of eAuthorResources
NewsLetter. http://eAuthorResources.com provides
FREE Help and FREE Marketing Software for eBook
Authors, Software Developers and their Affiliates
and Resellers.
__________________________________________________
Quote Of The Day:

Our defense is not in our armaments, nor in science,
nor in going underground. Our defense is in law and
order. - Albert Einstein

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

>> Recommended Free Resources

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4. This could become the new “best” list builder
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~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
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-You are pestered by those horrible popup ads
-Your homepage keeps changing

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_________________________________________



Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eAuthorResources.com
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http://OriginalGiveaway.com
http://Only7Dollars.com

Blog Tools & Resources And Updating Your Blog Often

__________________________________________________

Today’s Business Tips Article
eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Blog Tools & Resources And Updating Your Blog Often

What does it take to be successful as a blogger? Aside from
the patience and diligence that it takes to maintain your
upkeep – to keep new information on your blog – it also
takes some sort of consideration as to how you will improve
your blog in the future to stay ahead of the competition.

In this section, I will provide some recommended blogging
tools & resources you can use to stay ahead in terms of
both innovation and optimization techniques.

The first item on this list of recommended blogging tools &
resources is SEO Radio. While this tool isn't specifically
for blogs, it is an excellent resource from search engine
optimization expert Brad Fallon that will help you
understand how to optimize your blog for search engines.
You can find out more at http://www.seoradio.com/.

The second item on this list of recommended blogging tools
& resources is CARP (http://www.geckotribe.com/rss/), which
is not specifically for blogs, but can be used in
conjunction with blogs to provide RSS feeds, which will
increase your search engine rankings and provide visitors
with useful links.

Another item from this list of recommended blogging tools &
resources you can use to keep abreast with your competitors
is Google's blog search (http://blogsearch.google.com/),
which will allow you to find all of your competitors, so
you can analyze their traffic generation methods. You will
also want to see what new ideas they have implemented for
retaining visitors.

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Another resource you will want to consider from this list
of recommended blogging tools & resources is
http://www.vilesilencer.com which offers a list of blogging
directories and RSS directories to which you can submit your
blog. You will also want to check out searchengineworld.com
and warriorforum.com/forum for marketing and optimization
tips.

The last items you will want to consider on this list of
recommended blogging tools & resources lists are actually
blogging programs themselves. If you already own a site and
want to integrate a blog, you should consider using a more
complex, fully-functional program, such as Word Press
(which you can use for free), rather than something like
Blogger, which is easy to use, but will not offer a lot of
frills. You can download Word Press here:
http://wordpress.org/.

Updating Your Blog Often

What is the importance of updating your blog often? Some
might see no value in it; and might instead create multiple
blogs, each of which they attend to for only minutes each
week. Other blog owners see the importance of updating your
blog often—and will spend 3-4 hours each day updating their
blogs with news and ideas.

From both a technical marketing viewpoint and a social
marketing viewpoint, updating your blog often is one of the
best ways to maintain a constant stream of traffic.

From a technical viewpoint, new and unique content makes
your blog look better to search engine spiders; this, in
turn, gets your blog ranked higher. Additionally, from a
technical viewpoint, updating your blog more frequently
will allow you to get pings accepted more frequently, which
means your blog will spend more time on the front page of
blog directories.

__________________________________________________

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__________________________________________________


The importance of updating your blog often also comes into
play if you wish to integrate extensive social marketing
into your overall blog marketing plan. Most people don't
realize this, but marketing is often all about the human
connections.

You don't need to be a technical wizard if you forget
about profit's for a few minutes and instead concentrate on
making human connections with other blog owners who share
similar interests. One of the best ways to achieve this is
by keeping an updated blog, which will give other bloggers
the incentive to drop by each day, post new comments on
your blog, and refer their own blog readers to your blog.
The importance of updating your blog often is crucial.

And there you have it: the importance of updating your blog
often is paramount to success. Whether your goal is to use
your blog for social marketing or technical marketing, you
will have to update it often with unique and interesting
content if you want to build an atmosphere that encourages
return visits.

__________________________________________________

eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Subscribers are welcome to re-print our articles
as long as they remain unchanged, with active
l.inks and the following resource box attached.
__________________________________________________

Mark Sandquist is the Editor of eAuthorResources
NewsLetter. http://eAuthorResources.com provides
FREE Help and FREE Marketing Software for eBook
Authors, Software Developers and their Affiliates
and Resellers.
__________________________________________________
Quote Of The Day:

Endurance is one of the most difficult disciplines, but it
is to the one who endures that the final victory comes.
- Siddhartha Gautama

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

>> Recommended Free Resources

1. The best free list builder we know of:
http://eAuthorResources.com/tyl.htm

2. A Really Close Second! For List Building.
http://eAuthorResources.com/yll.htm

3. Sale Flurry – Free Affiliate Management
http://eAuthorResources.com/SFAM.htm

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
_________________________________________
YOUR PC IS PROBABLY INFECTED WITH ADWARE & SPYWARE IF:

-You have downloaded music online
-Your PC is running extremely slow
-You are pestered by those horrible popup ads
-Your homepage keeps changing

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http://eAuthorResources.com/naw.htm
_________________________________________



Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eAuthorResources.com
http://UniqueAdsenseTemplates.com
http://OriginalGiveaway.com
http://Only7Dollars.com

Blog Popularity And Your Blogging Profit Plan

In recent studies by the American Life Project and The
Guardian (UK), researchers asked whether or not the
popularity of blogs today was growing in the two
countries; and if so, why? The results on the
popularity of blogs today were not exactly what most
members of the blogosphere might expect.

Researchers working on the American Life Project found
that the popularity of blogs today in terms of
readerships in the United States was absolutely
exploding; however, they also found that the amount of
blogs available was increasing slower in comparison. In
the last six months of 2004, for instance, blog readers
grew from a mere 17% of the population to a robust
37%--a significant increase. However, blog writers
only increased from 5% and 7%; and largely maintained
their homogeneous composition, which is predominantly
male, young, and wealthy. The ALP attributed this
explosion in readerships to the Presidential race,
where both candidates employed blogging in some form
to attract campaign donors.

The Guardian, which performed their study more
recently, also found similar results in the United
Kingdom on the popularity of blogs today. While they
also found that readerships had increased
dramatically, they did not find the same issue of slow
blog growth; however, they did find out that a fairly
astonishing 30% of frequent Internet users had never
even heard of a blog.

So, in which direction is the popularity of blogs
today moving?--To greater profusion or to obscurity?

Given that blogs are the best intermediary between
websites and forums, it is hard to imagine that they
will decrease in popularity; conversely, however, it
isn't hard to imagine that they will improve
significantly in continuation with how they have
changed since their inception in the mid-1990s.

In the short term, it is fairly safe to imagine that
larger blogs will experiment with video technology
while older blogs stick with easy, faster-loading
models. It is also fairly safe to assume that blog
indexing methods will continue to improve and may even
break away from the traditional algorithm method.

Planning Your Blogging Profit Plan

Planning your blogging profit plan is crucial part of
the construction of any monetized blog. But what does
it usually involve? Generally, planning your blogging
profit plan consists of two things: working on a
traffic generation plan and improving conversion
rates.

When planning your blogging profit plan, you may want
to work on the conversion side first. If you begin
sending traffic to your blog before it is monetized
properly, your conversion rates could be too low to
earn a significant return on your investment; this is
especially true if you are paying for traffic from
pay-per-click sources, such as Adwords.

One important thing you must consider when planning
your blogging profit plan is how you can improve the
quality of your copywriting. If you do not feel that
you have the expertise or writing skills to convince
someone to buy your product, you may want to hire
someone to write your salespage for you.

With the recent boom in freelancing markets, you
should be able to find a talented copywriter on
elance.com or guru.com for a relatively low price per
word or page. If your copy is bad, your conversion
rate will also be bad, which means you are wasting
traffic.

Additionally, you should consider including
pre-selling tactics while planning your blog profit
plan. You may want to include such pre-selling methods
as giveaways, cash prizes, or some other form of
interaction for visitors.

The other important thing to consider while planning
your blog profit plan is your traffic generation
methods. No matter what the topic of your blog, you
generally have five basic traffic generation methods:
pay-per-click programs, which allow you to pay for
targeted traffic; natural search engine traffic, which
you can build by optimizing onpage and offpage factors;
link-based traffic, which you can build by purchasing
links from link brokers; list marketing traffic, which
you can build by purchasing solo ads from list-owners;
and repeat traffic, which you can build by giving
visitors a reason to return and by persuading them to
bookmark your site.

All things being equal, you must concentrate on
traffic generation and conversion rates while planning
your blogging profit plan.

Using Myspace to Promote Your Business

__________________________________________________

Today’s Business Tips Article
eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Using Myspace to Promote Your Business

One of the newest phenomena’s hitting the business world on
the internet is using interactive community sites, such as
Myspace to promote your business.

The reasons are clear as to why business owners have chosen
to promote their businesses on Myspace. With an average of
over half a million long ins a day, Myspace is easily one
of the most popular website on the internet today. With
this kind of traffic, every business is sure to find a
target group that is interested in their products, or
services.

Perhaps one of the best reasons for using Myspace to
promote your business is the fact that it is FREE. The only
investment you will need is some time to build your profile,
and time to find and add people to your “friends list,”
which in this case is actually your targeted group.

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Setting Up Your Profile

Once you sign up, you will be asked to create a profile.
Your profile is the single most important thing when you
decide to advertise using Myspace. Your potential targets
and clientele will look at this profile first. It will
literally give them their first impression of you.

You will want to set up your profile with as much
information as you can, however do not overdo it and make
it seem as if you are just trying to get them to read about
your business. A good balance is key.

Do not over use images or other media within your page, so
it will load fast for even the slowest of internet
connections.

Gaining Targets

Once you have everything setup on your profile, you will
want to begin looking for targets. You will want to look
for the type of people that may be interested in your
business.

Myspace provides a search feature that allows you to search
by age, gender, status, and location. Use this feature to
search and find people in your area. Click on their
profile, and if they fit your criteria, the use the “add to
friends” button. A message will be sent to them, and then
they will be able to add or deny your profile. Once you see
that they have accepted you, then post a “thank you” message
on their profile.

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__________________________________________________


Proper Myspace Etiquette

When using Myspace to promote your business, you will want
to practice some etiquette. It is easy to overdo it, which
can greatly hurt your image, especially with potential
local consumers. After all, the idea is to promote your
business, not to hurt it’s image.

Spaming, or sending unsolicited messages to random users
and addresses, is strictly prohibited, and will get your
account deleted. Never send unsolicited or unwanted
messages to anyone. However, if the person contacts you
first (whether it be by comment, or message) feel FREE to
communicate with them about your business.

Another type of spamming, which is potentially dangerous
for your business, is over-posting comments. The comment
system on Myspace allows you to post comments on other’s
profiles, that is usually viewable by everyone that views
that person profile. This can be a great way to reach
additional contacts, provided that you follow some rules.

First, never post a comment solely about your business.
Instead, you can post a message thanking that person for
accepting your friend request, or thanking them for sending
you a friend request, whatever the case may be. The only
acceptable way you should post a comment about your
business is if the user posted a comment on your profile
first.

Never post pictures on other users profiles.

__________________________________________________

eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Subscribers are welcome to re-print our articles
as long as they remain unchanged, with active
links and the following resource box attached.
__________________________________________________

Mark Sandquist is the Editor of eAuthorResources
NewsLetter. http://eAuthorResources.com provides
complimentary online business training & software.
__________________________________________________
Quote Of The Day:

Friendship is a strong and habitual inclination in two
persons to promote the good and happiness of one another.
- Eustace Budgell


~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

>> Recommended Free Resources

1. The best free list builder we know of:
http://eAuthorResources.com/tyl.htm

2. A Really Close Second! For List Building.
http://eAuthorResources.com/yll.htm

3. Sale Flurry – Free Affiliate Management
http://eAuthorResources.com/SFAM.htm

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
_________________________________________

YOUR PC IS PROBABLY INFECTED WITH ADWARE
& SPYWARE IF:

-You have downloaded music online
-Your PC is running extremely slow
-You are pestered by those horrible popup ads
-Your homepage keeps changing

Try “No Adware” FREE here:

http://eAuthorResources.com/naw.htm

_________________________________________



Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eAuthorResources.com
http://UniqueAdsenseTemplates.com
http://Only7Dollars.com