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Sunday, March 25, 2007

Free Traffic With Press Releases

__________________________________________________

eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Free Traffic With Press Releases

Among all of the ways to get free and instant
publicity for your site, product, or project, press
releases have to be one of the most effective methods.
Press releases have been used for decades by anyone
hoping to gain attention for whatever they have done,
or are planning to do. This method of advertising, and
it really is an advertisement, gets your message out
to the entire subscribed readership of whatever
publisher decides to print your press release. Let's
look at how you can submit a press release to reap the
rewards of this great tool.

First, and foremost, you must write the press release.
It should be well-written and include the who, what,
when, where, why, and how of your sale, opening, or
whatever else you'd be announcing. The writing should
be clear and to the point, effectively using proper
grammar. All words should be checked for spelling. The
last thing you want is to put out shoddy work that
won't make it past the desk of it's recipient. The
publisher has total choice in whether or not to
publish your press release, so you're going to have to
sell him or her on it. If you don't feel that you have
the ability to write an effective press release,
consider having someone else write it for you. Sure,
you may have to pay a fee for the service, but the
rewards of a good press release make it well worth
whatever you might have to pay.

Once you have the press release written, you will need
to know where to send it. To do this you will have to
compile the contact information of all the publishers
you will want the release to go to. The most efficient
way for you to do this is with an online search. Most
everyone these days has a website for their business,
and publishers of news and other writing are no
exception. So get that list together, and send the
release to each of them in the format they require.
Bear in mind that you may have to alter the document
several times to meet the requirements of individual
publishers.

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You may be contacted about the press release. If you
are, answer their questions politely and thoroughly.
They may be looking for a little more than what you
put in the release, so it is to your advantage to be
available for their questions. Once they have
everything they need, they will publish your press
release and potentially millions of readers all over
the world will know about what your company is doing.
What better, more instant way can you think of to do
all that?

Maximum Traffic Exposure with Press Releases

According to many experts, press releases are an
absolutely essential part of any traffic generation
campaign. Additionally, they often interface perfectly
with a traffic generation campaign, as such campaigns
are usually used after a site or product launch – or
to kick off a contest.

While there are several different press release
services available over the Internet, PR Web, which
you can find at http://www.prweb.com is considered to
be the current industry leader. They provide clients
with wide-distribution press releases, which range in
price from free to well over $500. Of course, the
quality of the distribution is directly related to the
price. A free submission may yield several hundred to
several thousand views; whereas a $500 submission will
be sent to radio stations, newspapers, publishers,
tens of thousands of webmasters, and all other press
release services. This could end up yielding tens of
thousands of visitors.

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Now, when writing a press release, there are two
important things to take into consideration.

The first thing you must consider is the submission
guidelines of the press release service you choose.
Some services will require character-per-line
formatting. Additionally, they may ask you to include
certain elements, such as your telephone number,
address, and byline.

The second thing you must take into consideration is
the construction of the press release. This is
something that writers often bungle, even when they
are talented. This is because a press release isn't
written as an article would be written; although
several elements are the same.

When writing the actual press release, you will want
to start with a compelling title that will intrigue
the largest possible crowd while still remaining at
least somewhat related to your topic. Avoid using your
business's name or your own name in the title.
Instead, keep it powerful, but vague. Make readers
click to find out what it's all about.

Now, when you get to the body of your press release,
it is important to take one of two approaches: the
“story” approach or the “newspaper” approach. If you
take the newspaper approach, put all of the pertinent
details in the first paragraph and then slowly scale
down the story. If you take the story approach, don't
give any specific details until the end. The latter
often works best for generating traffic to your site.

__________________________________________________

eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Subscribers are welcome to re-print our articles
as long as they remain unchanged, with active
links and the following resource box attached.
__________________________________________________

Mark Sandquist is the Editor of eAuthorResources
NewsLetter. http://eAuthorResources.com provides
FREE Help and FREE Marketing Software for eBook
Authors, Software Developers and their Affiliates
and Resellers.
__________________________________________________
Quote Of The Day:

I've learned any fool can "write" a bad ad, but it
takes a real genius to "resist" a good one.
- Daniel Joseph Boorstin

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

>> Recommended F.ree Resources

1. The best free list builder we know of:
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2. A Really Close Second! For List Building.
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3. S.ale Flurry - Free Affiliate Management
http://eAuthorResources.com/SFAM.htm

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
_________________________________________

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_________________________________________



Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eAuthorResources.com
http://UniqueAdsenseTemplates.com
http://Only7Dollars.com

Monday, March 19, 2007

How To Generate Traffic Using Only Free Methods

__________________________________________________

Today’s Business Tips Article
eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

How To Generate Traffic Using Only Free Methods

Starting up a company would of course require a lot of
things, to get straight to the point, you need some
capital. To make money requires money as well. But
of course, with the versatility the internet offers,
there are many ways you could find that could help
optimize the potential of your site or business in
generating traffic.

While there are ways to jumpstart your traffic flows,
many sites don’t have the resources that others have
to generate more traffic for your site. Well, you
don’t have to spend a cent; all you need is the proper
mindset and a lot of eagerness. You also must have the
drive and perseverance to do hard work and research to
generate more traffic for your site.

How sweet it is to have more traffic for your site
without spending a single cent. Now it’s a sure thing
that many sites have articles that offer tips and
guidelines in how to generate traffic using only free
methods. Because it is possible, you don’t need to
speed a single cent, it may take time, to say quite
honestly, I’m not going to beat around the bush with
you. You have more effective means when paying for your
advertisements, but at least you get a fighting chance
with some of these free methods I’m about to show you.

Take advantage of online forums and online
communities. The great thing about forums and online
communities is that you can target a certain group
that fits the specific demographic that you are looking
for. You can discuss lots of things about the niche
that you represent or offer. Another great advantage
is that you will know what you are getting into and you
can be prepared.

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With online communities and forums you can build a
reputation for your company. Show them what you are
made of and wow them with your range of expertise
about the subject, with that you can build a
reputation and build trust with the people in your
expertise and knowledge.

You can also make use of newsletters. Provide people
with a catalog of your products and interesting and
entertaining articles. If you make it really
interesting and entertaining, more people will sign up
for your newsletter and recommend it to other people.
The more people who sign up for your newsletter, the
more people there will be that will go to your site
increasing your traffic.

Another great idea is trading links with other sites.
You don’t have to spend a cent. All you have to do is
reach an agreement with another webmaster. With
exchanging links, the efforts each site makes will
benefit both sites. Any traffic that goes to the site
could potentially click on the link of your site and
visit your site as well. This works well especially
when both sites target the same niche.

Write articles that could pique the attention of
people that have interest in your product. Try writing
articles that will provide tips and guides to other
aficionados. Writing articles that provide quality
content and knowledge for other people will provide
the necessary motivator your traffic flow needs.

__________________________________________________

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__________________________________________________


Many sites offer Free submission and posting of your
articles. When people find an interest in your articles
there is a good chance of them following the track by
finding out where the article originated. Include a
link and a brief description of your business with the
article and there’s a great probability that they will
visit your site.

Write good content for your site. Many search engines
track down the keywords and keyword phrases your site
uses and how they are used. It is not a requirement
that a content should be done by a professional
content writer. You can write your own but you must
make content for your site that is entertaining as
well as informational. It should provide the users’
requirements as well as be of high quality.

Generally, internet users use search engines to find
what they are looking for. Search engines in return
use keyword searching in aiding their search results.
With the right keywords, you could get high rankings
in search engine results without the usual costs.

All of these methods and more will drive more traffic
to your site for free. All it takes is a bit of effort
and extended man hours. Learn all you can about the
methods depicted here and you will soon have a site
with a great traffic flow without the usual costs that
come with it.

__________________________________________________

eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Subscribers are welcome to re-print our articles
as long as they remain unchanged, with active
l.inks and the following resource box attached.
__________________________________________________

Mark Sandquist is the Editor of eAuthorResources
NewsLetter. http://eAuthorResources.com provides
FREE Help and FREE Marketing Software for eBook
Authors, Software Developers and their Affiliates
and Resellers.
__________________________________________________
Quote Of The Day:

Success is the sum of small efforts, repeated day in
and day out... - Robert J. Collier

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

>> Recommended Free Resources

1. The best free list builder we know of:
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2. A Really Close Second! For List Building.
http://eAuthorResources.com/yll.htm

3. Sale Flurry – Free Affiliate Management
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~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
_________________________________________
YOUR PC IS PROBABLY INFECTED WITH ADWARE & SPYWARE IF:

-You have downloaded music online
-Your PC is running extremely slow
-You are pestered by those horrible popup ads
-Your homepage keeps changing

Try out NoAdware free here:

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_________________________________________



Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eAuthorResources.com
http://UniqueAdsenseTemplates.com
http://Only7Dollars.com

Saturday, March 10, 2007

Generating Traffic For Your Vlogs

__________________________________________________

Today’s Business Tips Article
eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Generating Traffic For Your Vlogs

So, you have the most fantastic videos displayed on
your blog. You have spent a lot of time and resources
to produce such videos and you want to share the same
to the world, for social or business reasons. How are
you to do that?

Here’s the thing. 80% of the traffic any website will
be able to generate will come from the search engines.
Search engine spiders only read written tags. They
will not be able to read your videos.

So, even if it will be novel idea to create a vlog
that is exclusively filled with videos, such is not
advisable. You need to have written words, a
percentage of which uses researched keywords or key
phrases, to get a majority of your traffic to your
vlog site.

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Search Engine Optimization And Your Vlog

Make sure to accompany your entries with some lines of
text. These lines can introduce the video you want to
share. Better yet, these lines should contain mentions
of particular keywords or key phrases relevant to the
subject of your video. This way, the search engine
spiders will be able to pinpoint your entries, index
your website quickly, and fetch it for related
searches.

Such is the very essence of search engine optimization
or SEO: the proper usage of keywords or key phrases.
Blogs are already at a favorable position when it
comes to winning the SEO game. Blogs are simplified
content management systems. They make the publication
of content ever so easy, and search engines love fresh
content that is regularly updated.

All About Tags

Keywords and key phrases aren’t the only things that
can help drive traffic for your vlog. Nowadays, the
trend is moving away from the rather mechanical search
engine system into the more personal user-driven
search networks.

You can actually assign tags to your vlog. Every time
you publish a new entry, you can submit the same to
any of the blog directories in the World Wide Web, the
most popular of which is www.technorati.com . You will
then categorize your entry according to any tag you
wish. You can make a new tag for it, or you can group
it under popular tags. This makes your entries easier
to spot for people on the lookout for fresh
information.

The tag system works like this: the newest entry
remains on top of the tag group, hence it is easier to
see. If you regularly publish fresh content, your
entries will always remain in prominent spots.

__________________________________________________

>>>>>>>>>>>>>>SPONSOR MESSAGE<<<<<<<<<<<<<<

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>>>>>>>>>>>>END SPONSOR MESSAGE<<<<<<<<<<<<
__________________________________________________


Social Bookmarking

Yet another hot trend are social bookmarks. Familiar
with the bookmarking feature on your browser? It’s
under a Favorites folder, right? It is where you can
save the URLs of your favorite websites.

Social bookmarking works the same way, only, you will
save your favorite URLs on a website and you can share
your links with other people. So you want to know the
latest rumors in the sporting world? Check out someone
else’s list of favorite sports websites.

You can list down your vlog under appropriate
categories in these social websites and share the same
with other people. This way, you’d be able to increase
awareness about your vlog, which will in turn generate
more traffic.

Built-in Interconnectivity

Vlogs are basically blogs with video entries. One
thing that’s absolutely amazing about blogs is that
they have their own interconnectivity, that is, there
are existing communities of bloggers in the World Wide
Web.

You’d be surprised to find visitors coming from blog
sites that link to yours. This is how tight such a
community is, and it will work to your advantage if
you can tap this innate power of blogs.

__________________________________________________

eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Quote Of The Day:

Imagination is our strongest tool - the ability to see
ordinary things in new ways. - Keith Herrmann

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

>> Recommended Free Resources

1. The best free list builder we know of:
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2. A Really Close Second! For List Building.
http://eAuthorResources.com/yll.htm

3. Sale Flurry – Free Affiliate Management
http://eAuthorResources.com/SFAM.htm

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
_________________________________________
YOUR PC IS PROBABLY INFECTED WITH ADWARE & SPYWARE IF:

-You have downloaded music online
-Your PC is running extremely slow
-You are pestered by those horrible popup a.ds
-Your homepage keeps changing

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http://www.yourprivatelist.com/eAuthorResources/naw.html
_________________________________________



Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eAuthorResources.com
http://UniqueAdsenseTemplates.com
http://Only7Dollars.com

Sunday, March 04, 2007

All About Video File Formats

__________________________________________________

Today’s Business Tips Article
eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

All About Video File Formats

Vlogging involves more than just filming yourself or
your subject and making a movie that follows a certain
structure to convey a particular piece of information
or to invoke a certain kind of emotion from your
viewers. Even with all the video making wizardry you
may implement to come up with that perfect movie to
share, all will be for naught if you don’t have the
means to share it with people.

Of course, you have the internet, which is a very
powerful tool in disseminating information and
distributing your video, yes, but do you know,
exactly, how you can share your videos through this
medium?

If not, then this article is for you. In the sections
to come, we are going to discuss the video file
formats most appropriate to use when sharing your
videos via blogs, and how you can host them on the
World Wide Web.

__________________________________________________

>>>>>>>>>>>>>>SPONSOR MESSAGE<<<<<<<<<<<<<<

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__________________________________________________


What File Format Should You Choose

There are many possible file formats for your videos.
We have the raw .avi file type, which is universally
readable across many platforms through many programs,
but is quite big in size that it’s not practical to
stream the same or o.ffer it for download. We have
the .mov file type which is very much smaller in size,
perfect for streaming and/or d.ownload, but is only
readable by Apple Quicktime players.

And we have the .wmv file type which I would suggest
if you want to stream a video with the highest quality
possible. The balance between quality and size is just
right, and this file type was actually your best
option.

That is until Flash programs were able to convert
videos into .swf file types, which compresses them to
levels previously unheard of. Basically, your videos
will be reduced into Flash animations, retaining much
of the quality but capable of being d.ownloaded at the
fastest rate possible. Streaming isn’t a concern
anymore, as .swf plays as it loads.

Where To Host Your Videos

If you have your o.wn web space, then by all means,
host your videos there. However, you will need to have
a high bandwidth limit and a significant space size to
house and transmit your videos.

__________________________________________________

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__________________________________________________


A more practical option, one that has contributed much
to the rise of vlogging in this day and age, is to
host your videos in services like www.youtube.com and
www.videos.google.com . These websites have unlimited
bandwidth that you can use for free. Basically, you’ll
just have to upload your videos onto their servers.
Their systems will compress your videos to a file size
that can be streamed in a matter of minutes even if
your audience has slow connections. You will then be
given a link which you can use to display the
compressed videos and stream the same as on your blog
pages themselves. It’s amazing to think of what digital
technology is now capable of, right?

The Viral Nature Of Videos

The websites we have cited above have their own
communities. This means that your videos hosted there
will be exposed to an audience which you are not even
targeting. Your blog is sure to benefit from such
additional exposure.

Online videos, by themselves, already have a viral
nature. People love them, and they’d be willing to
spread the word about your vlog once they get to enjoy
an entry or two. This is the reason why online
marketers have started to build their own vlog sites
as well.

Regardless of the purpose for your vlog, you will
quickly realize that videos are indeed the next big
thing on the internet, and the next big thing has
indeed arrived.

__________________________________________________

eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Quote Of The Day:

Without tradition, art is a flock of sheep without a
sheperd. Without innovation, it is a corpse.
- Winston Churchill

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

>> Recommended F.ree Resources

1. The best free list builder we know of:
http://eauthorresources.com/tyl.htm

2. A Really Close Second! For List Building.
http://eAuthorResources.com/yll.htm

3. S.ale Flurry – Free Affiliate Management
http://eAuthorResources.com/SFAM.htm

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
_________________________________________

YOUR PC IS PROBABLY INFECTED WITH ADWARE & SPYWARE IF:

-You have downloaded music online
-Your PC is running extremely slow
-You are pestered by those horrible popup ads
-Your homepage keeps changing

Find out free here:

http://www.yourprivatelist.com/eAuthorResources/naw.html

_________________________________________



Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eAuthorResources.com
http://UniqueAdsenseTemplates.com
http://Only7Dollars.com


Please Take A Few Seconds To Subscribe To
eAuthorResources NewsLetter



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