This article is of relevance to marketers who host their own auto-responders on their "shared server" hosting accounts -or- even if you have a dedicated server but, have more than one of your domains on it.
I went back and forth through four whitelist forms with Yahoo and their final answer was... "We cannot set your mail server on our whitelist because it hosts multiple domains".
So because I'm hosting in a multi-domain environment I still receive the "451 Message Temporarily Deferred" error.
How to help stop your mail from being deferred...
Yahoo gives some basic "do these to fix the problem" solutions:
- Remove email addresses that bounce
- Examine your retry policies
- Pay attention to the responses from our SMTP servers
- Don't send unsolicited email (duh!)
- Provide a method of unsubscribing
- Ensure your mail servers are not open relays.
It remains to be seen if these help or not when your mail server is a multi-domain server.
If you use a Yahoo email address as your "primary" email address for subscribing to other marketers' lists... you are likely not receiving all of your emails.
The bottom line is... email marketers should post a note under their opt-in forms asking their potential subscribers to not use a Yahoo email address to subscribe if they want to receive their emails.
Subscribers should use an email address from their own domain or a Gmail.com email address to subscribe to marketers' lists, to make sure they get their email.
Other email service providers (ESPs) that I've noticed being overly strict about incoming email (in an effort to reduce spam on their servers) include;
- AOL
- Hotmail
- Comcast
- Cox
There are other but, the above are the worst.
Users of these ESPs are also the most likely to have issues with getting to their digitally delivered purchases through PayPal.
9 times out of 10... when I get a customer complaining that they didn't get their download, they are using one of these 5 worst ESPs for their subscribed address and/or their PayPal email address.
Warm Regards,
Mark Sandquist
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