Five Ways To Win The Favor Of Search Engines

__________________________________________________

Today’s Business Tips Article
eAuthorResources NewsLetter © 2005 All Rights Reserved
__________________________________________________

Five Ways To Win The Favor Of Search Engines


You’ve got a cool new website with all the works: cool Flash
presentations, eye-catching colors, informative text,
easy-to-use layout, and an interesting topic. You think your
site is amazing, and you know that others will agree with
you. If only they know it exists.

How do you make your website known? How do you make
yours stand out among millions of others? You can spend
lots of money on advertisement, but that will not work if
you don’t have the money to spare on advertising. So what
do you do? Make search engines work for you, that’s what!

Google, Yahoo, MSN, Lycos, Altavista - you want to be at
the top of their results list. The higher your site is in a
search results page, the better chances that it will be
visited. The science behind making your site a popular
search result is called Search Engine Optimization (SEO).
Don’t worry, though - even if SEO is referred to as a
science, it is not all that complicated. You just need to
take note of a few things, and before you know it, your site
will have more visitors than you could ever dream of.


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Here are five tips to ensure that your site would be a
favorite of search engines all around the cyber world.

1. Give importance to substance over appearance.

Do you want to share your knowledge on a subject that you
have authority on? Do you want to sell products? Do you want
to build an online shrine for your favorite actress?
Whatever topic you have chosen for your website, make sure
that you are able to give useful information on it. Search
engines work by scanning sites for keywords. They search
text and completely ignore everything else. So if you have
made your site rich in colors, don’t forget to make it rich
in content as well. After all, a beautiful layout can make
people look, but relevant content is what will make them
stay. Remember, in this day and age: content is king!

2. Know your topic well

If you know much about your topic, you will know what people
usually ask about it, and what they ask about it is what
they will type in the search bar. When writing the content
for your website, put yourself in your other people’s shoes,
people who will be your target audience or market. Know the
possible questions they might have about your topic, and
give answers in your site.

3. Learn from the best

Take time to browse and read sites that get lots of visitors
and have the same topic as yours. Take note of any recurring
phrases in these sites’ text. These phrases are most likely
keywords. Incorporate them in your own site’s content. Don’t
saturate your site with keywords, though. You don’t want to
sound redundant to your site visitor. A 3% density level
would be enough. In searching for the right keywords, use
Overture’s services. It may take quite some time, as it is more
of a trial-and-error method, but the results are conclusive, and
a pattern can easily be observed.


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4. Submit…and re-submit

You will never get a certain job if you don’t send in your
application for it. The same thing applies to SEO. If you
want your site to be recognized by search engines, then go
out of your way to register your site with them. After a
couple of weeks, search for your site by putting in the
keywords you used in your content. If your site is still not
coming up in the search results, do not give up, and just
re-register and resubmit your site. It’s possible that your
initial registration was discarded without being processed.
This usually happens because a lot of submissions are being
done everyday.

5. Constantly update your site

This can’t be stressed enough: search engine spiders love
sites which constantly change their content. You can’t build
your site and expect it to last forever without any updates.
There will come a time when those search engine spiders
would stop fetching your site for query requests. Here’s a
tip: integrate a blog program in your site. Blogs have a
user-friendly interface that allows easy updates.


__________________________________________________

eAuthorResources NewsLetter © 2005 All Rights Reserved
__________________________________________________

Quote Of The Day:

I have learned the novice can often see things that the expert overlooks.
All that is necessary is not to be afraid of making mistakes, or of
appearing naive. - Abraham Maslow

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

>> Recommended Free Resources

1. F.ree eBooks Giveaway (while it lasts)
http://EbooksGiveaway.com/go/136

2. Make extra m.oney from your thank you page
http://Thank-You-Page-Ads-is.here.ws/

3. A.dvertise your site while doing nothing
http://Dont-Touch-My-Ads-is.here.ws/

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
_________________________________________

YOUR PC IS PROBABLY INFECTED WITH ADWARE & SPYWARE IF:

-You have downloaded music online
-Your PC is running extremely slow
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-Your homepage keeps changing

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Subscribers are welcome to reprint our articles as long as
they remain unchanged, with the following resource box
attached.

------------------------------------------------------------
Mark Sandquist is the editor of eAuthorResources NewsLetter.
eAuthorResources.com provides free webmaster products,
services and content to online Authors, Publishers, and
Marketers. You may view article archives and subscribe to
eAuthorResources NewsLetter at:
http://eAuthorResources.blogspot.com
------------------------------------------------------------

Five Ways To Profit From Public Domain Information

__________________________________________________

Today’s Business Tips Article
eAuthorResources NewsLetter © 2005 All Rights Reserved
__________________________________________________

Five Ways To Profit From Public Domain Information

Ever wondered why Walt Disney never got sued for
intellectual property theft?

C’mon, the guy ripped off so many Hans Christian Anderson
and Grimm Brothers’ fairy tales! And he never paid the said
authors any royalty fees! Granted that they’re dead, but
shouldn’t their families be entitled to proceeds from their
works? Such would be a small price to pay, considering the
accumulated wealth of Walt Disney’s billion dollar
enterprise.

But alas, Mr. Walt Disney, you see, is a marketing genius.
He knew how to exploit the allowable usage of public domain
information, and he built for himself an empire in the
process.

And if Walt Disney can do it, so can you! After all, we all
have access to public domain information. We don’t even
need a touch of that famous Disney magic. We just have to
weave our own creative spin on things.

But first, the basics…


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__________________________________________________



Public domain information is defined as any body of creative
works and other knowledge that is not protected by US
copyright laws. Copyright protection needs further
verification, but by force of statute, works done prior to
1923 are public domain information. The law also includes
works done prior to 1978, for as long as the life of the
author plus seventy years does not exceed the current year.

The term “body of creative works and other knowledge”
includes literary works, music, movies, artworks, scientific
ideas, and inventions, just to name a few. So, quite
literally, public domain information is an ocean of many
promises and splendid discoveries for anyone who would
decide to dip their feet in its inviting waters.

And public domain information is free. Everything that
you’ll earn from it is net profit!

Walt Disney made good use of public domain information by
updating old classics into movies for the new, during his
time at least, generation. That was the creative spin he
used to market works that are quite archaic to make them
seem new and fresh. He found his audience, and he made his
fortunes. There’s no reason why you can’t do it.

Ah, budget constraints you say. But we are internet
marketers, dear friend. That’s the beauty of the web, you
see. Seldom do we have to spend a substantial amount to
invest in something. Many avenues are available for us to
make good use of free public domain information!

Here are some ways to use public domain information. They
would surely earn you significant gains!


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1.) Republish old literary works as eBooks. The classics you
see in bookstores are prime examples of earning from public
domain information. The publishers did not have to buy the
rights for the books they have decided to distribute. You
could do the same with eBooks. Search your local library for
old works, and scan them. Convert the images to text with a
text bridge program, edit errors, package them nice in .pdf
format, and you’re all set to market a royalty-free product!

2.) Republish old articles as special reports. Granted that
you’re not likely to find any internet marketing articles
circa 1923, but there are still some interesting pieces from
that era. Just the other day, I saw a person make 43 sales
for a special report he made out of a 1914 article on dog
grooming.

3.) Make downloadable albums of old songs. Here’s your
chance to make MP3 downloads that are actually legal.
However, please bear in mind that only the songs are free
game. The performances of certain versions (i.e. the London
Philharmonic Orchestra’s version of a Beethoven classic) are
separate copyrights in themselves. It would be best to make
your own version from the public domain compositions.

4.) Offer downloadable movies. Just like Walt Disney, Ted
Turner has made a killing with public domain information.
One of his channels, Turner Classics, shows pre-1923 movies
which he can re-broadcast without having to pay any
royalties. You could do the same by offering old movies for
download.

5.) Make posters of timeless masterpieces. You could also
search the web for high quality images of classic paintings
and sketches. These digitized masterpieces can easily be
reproduced as posters which you could sell to the millions
of art aficionados worldwide.


__________________________________________________

eAuthorResources NewsLetter © 2005 All Rights Reserved
__________________________________________________

Quote Of The Day:

Behold the turtle. He makes progress only when he sticks his neck out.
- James Bryant Conant

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

>> Recommended Free Resources

1. Free eBooks Giveaway (while it lasts)
http://EbooksGiveaway.com/go/136

2. Make extra money from your thank you page
http://Thank-You-Page-Ads-is.here.ws/

3. Advertise your site while doing nothing
http://Dont-Touch-My-Ads-is.here.ws/
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Subscribers are welcome to re-print our articles provided that they
remain unchanged, with the following resource box included.

------------------------------------------------------------------------
Mark Sandquist is the editor of eAuthorResources NewsLetter.
eAuthorResources.com provides free webmaster products, services
and content to online Authors, Publishers, and Marketers. You may view
article archives and subscribe to eAuthorResources NewsLetter at:
http://eAuthorResources.blogspot.com
------------------------------------------------------------------------

How To Get Multiple Streams Of Infinite Traffic

__________________________________________________

Today’s B.usiness Tips Article ***EXTRA***
eAuthorResources NewsLetter © 2005 All Rights Reserved
__________________________________________________

How To Get Multiple Streams Of Infinite Traffic

All online businesses need to get traffic to their websites.
There are all sorts of free traffic systems out there but, it
would be a mistake to rely solely on them without augmenting
with a bit of highly targeted paid for traffic.

Don't take this the wrong way, free traffic is GREAT, and I'm
a staunch advocate of it. The only problem with free t.raffic is
that it is not often targeted in a tight enough focus to garner
short term results. As long as you make sure your free systems
are viral, they will take care of your long term traffic base
as over time, your network of links and clicks will grow.

What I suggest is to combine the best free traffic generators
out there with a bit of paid advertising. Paid advertising
tends to also help create the image of an established, serious
business.

The following list is what I have found to be the best combination
for me:


1) Joining and promoting traffic exchanges

While the intent of traffic exchanges is to get you to surf
other sites to earn surf-back credits to your sites, they almost
all offer credits just for referring new members. So join as
many as you can find and promote the heck out of your affiliate
links to those traffic exchange sites. An effective way to make
this tactic viral is to compile a list of your traffic exchange
affiliate links into an eBook and give it away, and let others give it away.

You can download an example here:

http://eauthorresources.com/InfiniteTraffic2.0.zip


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__________________________________________________




2) Writing and submitting articles

This is my primary way of driving traffic to my sites. Articles
can easily be made to be viral, and you can make that work for
you in a big way. If you don't already, you need to start writing articles.

The best plan here is a 300-400 word article related to the theme
of your website, or other business. Make sure to put a resource
box at the end of your article that displays a link to your
website. Submit your article to article submission sites. Just do
a search with the keywords "Article Submission" and you'll find
some.



3) Posting to forums

Visit forums, read posts, and when you see a thread that you can
contribute meaningful content to, post to the forum. Carefuly
choosing a thread topic that you are knowledgable in, will help to
build your credibility with the other users of the forum.

This will generate interest in your website from other readers.
You can usually put a link to your site at the end of your post,
like a signature file. Do not however, just make your post a long
winded sales pitch or you'll be kicked out of the forum. This
is actually considered to be a form of spam.



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__________________________________________________



4) Paid eZine ads

This will cost a little bit of money, but it's worth it because
it works, it is the most targeted of all the previous methods.
Write a compelling ad with a link to your newsletter signup
page. Do a search with the keywords “eZine Directories,” this
will produce a pretty good list to get you started.

Compare rates for classifieds, sponsor, and solo ads. If you
can get a good rate, solo ads are the way to go because your ad
goes out all by itself in its own mailing. Make sure that you are
only submitting you’re advertisements to eZines whose theme is
complimentary to your website, or business. There is no sense in
advertising marketing software in a Fly Fishing eZine.

An associate of mine, Amber Jalink, has put together a special
ad deal that you just can NOT miss out on. See the ad at
the end of this article.
__________________________________________________

eAuthorResources NewsLetter © 2005 All Rights Reserved
__________________________________________________

Quote Of The Day:

Doing business without advertising is like winking at a girl
in the dark. You know what you are doing, but nobody else does.
- Stuart H. Britt

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

>> Recommended Free Resources

1. Free eBooks Giveaway (while it lasts)
http://EbooksGiveaway.com/go/136

2. Make extra money from your thank you page
http://Thank-You-Page-Ads-is.here.ws/

3. Advertise your site while doing nothing
http://Dont-Touch-My-Ads-is.here.ws/

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
_________________________________________

Do Your Promotions Pull In The Results You Want?

If not, you'll definitely want to grab this one. An associate
of mine, Amber Jalink, has put together a special a.d d.eal
that you just can NOT miss out on. It's almost insane really,
with her triple-your-m.oney-back g.uarantee. See for yourself
– but you must hurry, because Amber was only willing to let
me o.ffer this to you for the next 7 days. Go now to:

http://www.dimeconsultants.com/7DayAdDeal
_________________________________________

Are You Ready!?

__________________________________________________

Supplimentary Issue
eAuthorResources NewsLetter © 2005 All Rights Reserved
__________________________________________________

ARE YOU READY!?

So much has happened in the last couple of weeks, I don’t know
where to start.

Sorry if this issue seems a little long. I have lots too cover,
and you’ll want to read all of it. I’ve kept it to as few words
as possible.

There have been so many recent events that I thought it would
be a good idea to issue this supplementary issue to try to sum
it up for you. Here we go, in the order they happened:

1st up, InstantBuzz should be back online by this Tuesday. Mike
Filsaime says all he has to do now is pay the fine.

I actually uninstalled my InstantBuzz toolbar while they’ve
been down, and I’m looking forward to seeing it on my browser
again.

Next, Corey Rudl, of Internet Marketing Centre will be
missed dearly by all of us. He has been an inspiration to me
and most of my m.arketer friends over the years. We all have
learned vital lessons from him and have had many, off the
record, discussions centered around how Corey does things, and
how we can mimic his prowess to further our own enterprises.

Tracy is a rock, as far as I can see it, and with the help of
Derek Gehl, IMC’s CEO, Corey’s customers and affiliates can
rest assured that IMC will continue to be an industry l.eader.
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__________________________________________________


Next, because the summertime is relatively slow here in
cyberspace, you will notice a lot of package deals popping up
here and there. Some of these deals are great o.pportunities
for you too grab up some of the tools you’ve been drooling
over for a fraction of the regular price.

You need to show some restraint though. A few of the packages
that I’ve been notified about leave a little to be desired.
(I’m on so many lists that it takes me at least an hour a day
just to review all the offers I receive. So I pretty much see
them all. And that doesn’t include my safelist listmail boxes).
While huge amounts of products are going for pennies on the
dollar, a lot of them have been around for a long time and are
beginning to lose their, mass sales appeal.

The point I’m trying to make here is that these blowout prices
are going to continue to get more attractive as the products
further saturate the market and get older. Try not to blow all
your money on stuff you really won’t use or be able to sell
in any great volume.

Summertime is also when the heavyweight software developers
unveil their newest innovations. These are things you want to
be saving up for. These you will not find, not normally anyway,
being offered along with a bunch of bonuses to sweeten the deal.
You can be on the cutting edge and get the latest developments in
profit pulling software in summertime, if you know where to look.

You get a bit of a head start by being one of our subscribers
because I’m a bit of a rebel in our internet marketing community.
I tend to get away with it because our readership is but a drop
in the bucket among the thousands of other businesses on the
net.

Sure, I get flak for giving away some of the things that I really
shouldn’t but hey, that’s what I’m here for. That’s why I started
my business. That’s why our readers stay with us. That’s why,
when I do present you with an offer that’s not free, you know
that it is a new, cutting edge product, that you will not find
for free anywhere.

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__________________________________________________


We have a couple of HUGE new software announcements coming up
in the next couple of days that you won’t want to miss. And yes,
I’m talking about the newest innovations. You know, the kind of
stuff that sends massive screaming crowds of traffic to your
site for free. At least until the Googles and Yahoos catch on
and render the software useless.

That’s right, you didn’t read it wrong. Most of the SEO tactics
and software designed to sort of trick the search engines is only
effective for about a year. By then, the major search engines
get wise and make changes that reduce or eliminate their
effectiveness.

That’s why it is so important to get in on this stuff early,
while it is still effective. The normal life cycle of traffic
generating software goes something like this;

- Product launch - $300 software that tricks the search engines
into sending a brand new site 100,000 visitors per month.
Everyone who bought one is realizing weekly sales equal to the
entire past years’ sales. Easily pays for itself in increased
sales volume.

- 4-6 months later – resale rights are released and the product
floods the market. Everyone who bought one in the beginning is
given the opportunity to resell the product before everyone
else. Now they can sell the product at break neck speed with
all the traffic that the product itself is creating, $100-$150.

- 7-10 months after launch – The search engines change their
rules again and the product is barley 10% as effective as it was
at launch. The product starts showing up as a bonus with other
offers. People are giving it away just for signing up to their
list. It’s included on membership sites along with loads of
other has bins. $0-$30.

Now, if you were one of the first buyers, you would be swimming
in traffic and sales that continue for months and years to
come. Your list has grown ten-fold over this period and your
subscribers are some of the successful marketers who grabbed the
resale rights from you when they were first released. You are a
hero to them now, and they can’t wait for the next big thing that
you make available to them.

__________________________________________________

eAuthorResources NewsLetter © 2005 All Rights Reserved
__________________________________________________

Quote Of The Day:

Talent alone won't make you a success. Neither will being in the
right place at the right time, unless you are ready. The most
important question is: "Are your ready?" - Johnny Carson

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

>> Recommended Free Resources

1. Free eBooks Giveaway (while it lasts)
http://EbooksGiveaway.com/go/136

2. Make extra money from your thank you page
http://Thank-You-Page-Ads-is.here.ws/

3. Advertise your site while doing nothing
http://Dont-Touch-My-Ads-is.here.ws/

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
_________________________________________

Do Your Promotions Pull In The Results You Want?

If not, you'll definitely want to grab this one. An associate
of mine, Amber Jalink, has put together a special ad deal
that you just can NOT miss out on. It's almost insane really,
with her triple-your-money-back guarantee. See for yourself
– but you must hurry, because Amber was only willing to let
me offer this to you for the next 7 days. Go now to:

http://www.dimeconsultants.com/7DayAdDeal
_________________________________________



Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eAuthorResources.com
http://eAuthorResources.blogspot.com


P.S. Watch for an email from me in the next couple of days. We
have been beta testing this new software that is just the cat’s
behind, if you know what I mean. It’s brand new, and although we
can’t give it away, we’ll make it a deal you can’t get anywhere
else. I use mine almost every day and I’m already starting to
wonder how I managed without it.

>>>>>>>>>>>Exclusive Update<<<<<<<<<<<<<

__________________________________________________

>>>>>>>>>>>>>EXCLUSIVE UPDATE<<<<<<<<<<<<<<<

eAuthorResources NewsLetter © 2005 All Rights Reserved __________________________________________________

What A Busy Week!

About InstantBuzz going offline because of one of their
members using s.pam to promote their Four Day Push
P.romotion:

It was actually not the FTC who shut them down, it was
their Domain Registrar – GoDaddy.com, according to
InstantBuzz President and CEO Mike Filsaime. It was
GoDaddy.com that got the s.pam complaints and when they
experienced a delay in confirmation regarding the
s.pam complaints, they took the domain offline.

__________________________________________________

>>>>>>>>>>>>>>SPONSOR MESSAGE<<<<<<<<<<<<<<

GreenZap is now Online

If you are one of the fortunate pre-registered members,
and have been p.romoting your personal p.romo link, log
in to your account now and see all the m.oney you’ve made.
I was pleasantly surprised by my e.arnings. I only made a
few mentions in passing since pre-registering and wow!

If you’re not registered yet, get it now.
www.greenzap.com/gz1

>>>>>>>>>>>>END SPONSOR MESSAGE<<<<<<<<<<<<>

This is unbelievable, GoDaddy.com is the only Domain Registrar that I’ve ever heard of that plays S.pam Cop”. Mike Filsaime recommends that if you register your domains with GoDaddy.com that you make sure that you have no a.ffiliate or email programs associated with those sites.

__________________________________________________ >>>>>>>>>>>>>>SPONSOR MESSAGE<<<<<<<<<<<<<<

Cody Moya’s Software Firesale

1) Instant Software Builder $147 V.alue
2) P.roduct Brander $67 V.alue
3) Power S.ales Letter Generator $67 V.alue

Plus over $6000 in b.onuses. All for O.nly $97 until
midnight tonight. Only 8 hours left as I write this.

After midnight the p.rice goes up. That’s a Firesale.

Don’t miss out, go get it now:
http://SoftwareFiresale.com/go/270

>>>>>>>>>>>>END SPONSOR MESSAGE<<<<<<<<<<<<>

Corey Rudl – If you haven’t heard by now, the LA
Times reported that he was killed in an amateur
automobile racing accident.

LAtimes.com

http://www.latimes.com/news/local/state/la-me-speedway3jun03,1,3734695.story?amp;ctrack=2&coll=la-news-state&amp;amp;cset=true&ctrack=1&cset=true

If you have been into internet m.arketing for any
more than a few days, you’ve undoubtedly heard of
him. Corey was one of my first influences when I
got my start. His Internet M.arketing Centre has
been the starting point of many internet
m.arketers over the years.

Corey achieved his s.uccess by helping others to
fulfill their dreams of e.arning a living online.

Most of us are still coming to terms with his
untimely passing and he will be missed by the
entire internet m.arketing community.

Our thoughts and prayers go out to his new bride
and family.

Rest in peace Corey.

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eAuthorResources NewsLetter © 2005 All Rights Reserved
__________________________________________________

Quote Of The Day:

Treat people as if they were what they ought to be
and you will help them become what they are capable
of becoming. -Johann Wolfgang Von Goethe

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>> Recommended F.ree Resources

1. F.ree Advertising (while it lasts)
http://AdsGiveaway.com/go/310

2. Make extra m.oney from your thank you page
http://www.ThankYouAds.com/?r=17433

3. Advertise your site while you sleep
http://www.ScreenBlaze.com/41407

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Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eauthorresources.com/
http://eauthorresources.blogspot.com/