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Busting The Duplicate Content Myth - By Google.com





Sunday, June 10, 2007

Blog Popularity And Your Blogging Profit Plan

In recent studies by the American Life Project and The
Guardian (UK), researchers asked whether or not the
popularity of blogs today was growing in the two
countries; and if so, why? The results on the
popularity of blogs today were not exactly what most
members of the blogosphere might expect.

Researchers working on the American Life Project found
that the popularity of blogs today in terms of
readerships in the United States was absolutely
exploding; however, they also found that the amount of
blogs available was increasing slower in comparison. In
the last six months of 2004, for instance, blog readers
grew from a mere 17% of the population to a robust
37%--a significant increase. However, blog writers
only increased from 5% and 7%; and largely maintained
their homogeneous composition, which is predominantly
male, young, and wealthy. The ALP attributed this
explosion in readerships to the Presidential race,
where both candidates employed blogging in some form
to attract campaign donors.

The Guardian, which performed their study more
recently, also found similar results in the United
Kingdom on the popularity of blogs today. While they
also found that readerships had increased
dramatically, they did not find the same issue of slow
blog growth; however, they did find out that a fairly
astonishing 30% of frequent Internet users had never
even heard of a blog.

So, in which direction is the popularity of blogs
today moving?--To greater profusion or to obscurity?

Given that blogs are the best intermediary between
websites and forums, it is hard to imagine that they
will decrease in popularity; conversely, however, it
isn't hard to imagine that they will improve
significantly in continuation with how they have
changed since their inception in the mid-1990s.

In the short term, it is fairly safe to imagine that
larger blogs will experiment with video technology
while older blogs stick with easy, faster-loading
models. It is also fairly safe to assume that blog
indexing methods will continue to improve and may even
break away from the traditional algorithm method.

Planning Your Blogging Profit Plan

Planning your blogging profit plan is crucial part of
the construction of any monetized blog. But what does
it usually involve? Generally, planning your blogging
profit plan consists of two things: working on a
traffic generation plan and improving conversion
rates.

When planning your blogging profit plan, you may want
to work on the conversion side first. If you begin
sending traffic to your blog before it is monetized
properly, your conversion rates could be too low to
earn a significant return on your investment; this is
especially true if you are paying for traffic from
pay-per-click sources, such as Adwords.

One important thing you must consider when planning
your blogging profit plan is how you can improve the
quality of your copywriting. If you do not feel that
you have the expertise or writing skills to convince
someone to buy your product, you may want to hire
someone to write your salespage for you.

With the recent boom in freelancing markets, you
should be able to find a talented copywriter on
elance.com or guru.com for a relatively low price per
word or page. If your copy is bad, your conversion
rate will also be bad, which means you are wasting
traffic.

Additionally, you should consider including
pre-selling tactics while planning your blog profit
plan. You may want to include such pre-selling methods
as giveaways, cash prizes, or some other form of
interaction for visitors.

The other important thing to consider while planning
your blog profit plan is your traffic generation
methods. No matter what the topic of your blog, you
generally have five basic traffic generation methods:
pay-per-click programs, which allow you to pay for
targeted traffic; natural search engine traffic, which
you can build by optimizing onpage and offpage factors;
link-based traffic, which you can build by purchasing
links from link brokers; list marketing traffic, which
you can build by purchasing solo ads from list-owners;
and repeat traffic, which you can build by giving
visitors a reason to return and by persuading them to
bookmark your site.

All things being equal, you must concentrate on
traffic generation and conversion rates while planning
your blogging profit plan.

Thursday, May 17, 2007

Using Myspace to Promote Your Business

__________________________________________________

Today’s Business Tips Article
eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Using Myspace to Promote Your Business

One of the newest phenomena’s hitting the business world on
the internet is using interactive community sites, such as
Myspace to promote your business.

The reasons are clear as to why business owners have chosen
to promote their businesses on Myspace. With an average of
over half a million long ins a day, Myspace is easily one
of the most popular website on the internet today. With
this kind of traffic, every business is sure to find a
target group that is interested in their products, or
services.

Perhaps one of the best reasons for using Myspace to
promote your business is the fact that it is FREE. The only
investment you will need is some time to build your profile,
and time to find and add people to your “friends list,”
which in this case is actually your targeted group.

__________________________________________________

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Setting Up Your Profile

Once you sign up, you will be asked to create a profile.
Your profile is the single most important thing when you
decide to advertise using Myspace. Your potential targets
and clientele will look at this profile first. It will
literally give them their first impression of you.

You will want to set up your profile with as much
information as you can, however do not overdo it and make
it seem as if you are just trying to get them to read about
your business. A good balance is key.

Do not over use images or other media within your page, so
it will load fast for even the slowest of internet
connections.

Gaining Targets

Once you have everything setup on your profile, you will
want to begin looking for targets. You will want to look
for the type of people that may be interested in your
business.

Myspace provides a search feature that allows you to search
by age, gender, status, and location. Use this feature to
search and find people in your area. Click on their
profile, and if they fit your criteria, the use the “add to
friends” button. A message will be sent to them, and then
they will be able to add or deny your profile. Once you see
that they have accepted you, then post a “thank you” message
on their profile.

__________________________________________________

>>>>>>>>>>>>>>SPONSOR MESSAGE<<<<<<<<<<<<<<

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You will find Old World Style recipes and just some
plain down home cooking. Also offered is the Members
Only ezine, Cooking With Ed Digest. Featuring new
weekly recipes and articles relating to Home, Family,
Health, Gardening, Landscaping and just some plain
old fun. Stop by for a visit. You may just find
something new and good to eat!

Go to http://www.cooking-with-ed.com

>>>>>>>>>>>>END SPONSOR MESSAGE<<<<<<<<<<<<
__________________________________________________


Proper Myspace Etiquette

When using Myspace to promote your business, you will want
to practice some etiquette. It is easy to overdo it, which
can greatly hurt your image, especially with potential
local consumers. After all, the idea is to promote your
business, not to hurt it’s image.

Spaming, or sending unsolicited messages to random users
and addresses, is strictly prohibited, and will get your
account deleted. Never send unsolicited or unwanted
messages to anyone. However, if the person contacts you
first (whether it be by comment, or message) feel FREE to
communicate with them about your business.

Another type of spamming, which is potentially dangerous
for your business, is over-posting comments. The comment
system on Myspace allows you to post comments on other’s
profiles, that is usually viewable by everyone that views
that person profile. This can be a great way to reach
additional contacts, provided that you follow some rules.

First, never post a comment solely about your business.
Instead, you can post a message thanking that person for
accepting your friend request, or thanking them for sending
you a friend request, whatever the case may be. The only
acceptable way you should post a comment about your
business is if the user posted a comment on your profile
first.

Never post pictures on other users profiles.

__________________________________________________

eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Subscribers are welcome to re-print our articles
as long as they remain unchanged, with active
links and the following resource box attached.
__________________________________________________

Mark Sandquist is the Editor of eAuthorResources
NewsLetter. http://eAuthorResources.com provides
complimentary online business training & software.
__________________________________________________
Quote Of The Day:

Friendship is a strong and habitual inclination in two
persons to promote the good and happiness of one another.
- Eustace Budgell


~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

>> Recommended Free Resources

1. The best free list builder we know of:
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~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
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_________________________________________



Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eAuthorResources.com
http://UniqueAdsenseTemplates.com
http://Only7Dollars.com

Friday, April 27, 2007

Who is... The Grand Master Of List Building?...

I want to be absolutely sure that you've heard about this breakthrough program one of my favorite expert friends has made available. (see the P.S. below)

- it's *the* definitive guide to building lists

- it's *the* definitive guide to profiting from lists

- it's *the* definitive guide to automating your business so that building and profiting from your lists become a 365/24/7 auto-pilot system.

Visit the information page and you'll see why this fellow is the "go-to-guy" for internet business building and respected by so many (including myself). There's no squeeze page... you don't have to signup to a list just to see what this is all about. (I've grown tired of those, how about you?)

This is not some old rehashed info thrown together by a ghostwriter. And this is the full and complete course, not just a "come-on" to upsell you a bigger and more expensive list building course.

In short... this is the real deal stuff. I've followed him and his advice, so I can personally attest to the wealth of knowledge and experience you're about to receive.

http://eAuthorResources.com/recommends/GrandMaster

Go to that page now and if the page doesn't load the first time, try again (there's a lot of people visiting this site).

Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eAuthorResources.com
http://UniqueAdsenseTemplates.com
http://only7dollars.com/

PS - I would only give you such a glowing endorsement, such as this, based on my own personal experience with him. I hope you will also experience the benefits I've received from this man and his expertise.

Tuesday, April 24, 2007

Do you recommend things that you've never seen...?

There is a new ebook dominating clickbank right now. It's Called "Get Google Ads Free". You'll find the link to the website for it on the right hand side of this blog under the heading "NEWS, TOOLS & eBOOKS".

As I've mentioned before, we are on pretty much all well known marketers' lists, and then some. Last week, about 25% of those marketers were promoting their affiliate links for the "Get Google Ads Free" ebook to their lists. So what! Right?

Well, this morning, about half of them sent out retractions of their endorsements of this product. Apparently, these experienced marketers were surprised that Google actually doesn't give away their ads for free. Imagine that!

I'm sorry but, when I read the sales page, I didn't actually believe that this ebook was going to teach me how to convince Google to hand me PPC ad space without paying them. I was given the impression that the author had developed some sort of system or process that would allow me to get PPC advertising without spending "my own" money. Like when most offline businesses are started, the founder uses "investors", ie. "other peoples' money" as the seed capital. That's how all those "nothing down" real estate deals work too. It's all about "creative financing". It's about getting money from places other than "your own pocket" to fund your purchases.

Now, that being said, these marketers sent out their retractions because they were afraid of losing credibility in recommending a product that was "misleading". Gimme a fricken break!

These are the same guys that continually promote products that promise to "EXPLODE YOUR PROFITS!". When was the last time your money left over after business expenses actually blew up and sent shrapnel flying in all directions, after buying one of these products?

I'll tell you why these retractions came out this morning. Because these supposedly reputable marketers recommended this product to their subscribers (who trust them) without buying, reading or getting a first hand review of the ebook first!

WHAT!!!

How the heck can someone recommend something they've never seen or, gotten a first hand review from someone whose opinion they can depend on? Someone who can answer their questions regarding specific details about the product, before they can offer an informed recommendation to their own impressionable subscribers.

If you ask me, I'd say they lost even more credibility with the retractions than the "commission greedy", unqualified recommendations in the first place. Why? Because they not only revealed that they didn't even understand what the ebook teaches before recommending it but, that they also would not have endorsed the product if they did know what it was all about. That could have been disasterous! It's a good thing that there is really nothing wrong with this product or how it is marketed and, the only thing those subscribers lost was confidence in their mentors. Your subscribers (if you are proclaiming to be an internet marketing expert and coach) depend on you to provide"qualified" information for them to learn from.

If you don't learn this anywhere else, learn this now, right here. "Don't recommend anything to anyone, if you have no idea what it is". Pretty simple. Imagine that. In this business, your credibility is everything.

The only caveat I could offer, with this product, which I think is pretty obvious, is that if you don't use PPC advertising and have no plans to, you're not really the target market for this. However, this system could be used as a business model in itself, even if you have no interest in using PPC to market your existing business. In fact, I approached a few of my local offline newspapers with an idea similar to this years ago. I was turned down because I would be using "their" pages.

Well, with the internet, you use your own pages. "I" stand by "my" original endorsement. I still say, " It's brilliant"!

Obviously, by now you have probably guessed that not only do I recommend this product, I also bought it. I've also developed a software application and assembled a collection of tools and resources for use with this system. Anyone who uses our affiliate link to buy "Get Google Ads Free" will also get a bonus package containing these tools and resources sent to their clickbank email address.

If you already purchased through our link and have not received your bonus pack email notice yet, it is because your email has bounced or been spam filtered. You can copy & paste your receipt into a support ticket at: http://eAuthorResources.com/support for immediate delivery.



Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eAuthorResources.com
http://UniqueAdsenseTemplates.com
http://Only7Dollars.com

P.S. If you know someone who feels that they were duped into buying "Get Google Ads Free" by one of those "unqualified recommendations", you should remind them that Clickbank has a 60 day refund policy.

Friday, April 20, 2007

Search Engine Optimization And Why You Should Use It

__________________________________________________

Today’s Business Tips Article
eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Search Engine Optimization And Why You Should Use It

E-commerce is a cut throat business. You have to arm
yourself with the proper know-how and the tools to
make your site a cut above the rest. Each day, more
and more sites are clambering to optimize their
rankings in websites and if you lose your guard, you
may just get trampled on and be left in the abyss
filled with so many failed e-commerce sites.

Search Engine Optimization or SEO is a term widely
used today by many e-commerce sites. For the past few
years and the next ten years or so, search engines
would be the most widely used internet tool to find
the sites that they need to go to or the product or
information they need.

Most people that use search engines use only the ten
top search results in the first page. Making it to the
first page, more so to the top three is a barometer of
a sites success in search engine optimization. You
will get a higher ratio of probability in being
clicked on when you rank high. The more traffic for
your site, the more business you rake in.

But, it is essential to grab a hold of that spot or
make your ranking even better. As I aforementioned,
each day is a new day for all e-commerce sites to
make themselves rank higher using search engine
optimization. It is imperative to make your site
better and better everyday.

__________________________________________________

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__________________________________________________


So just what is search engine optimization and do you
have to use it? The answer to why you have to use it
is an easy one.

You need search engine optimization to be number one,
or maybe at least make your site income generating.

With search engine optimization you can get the
benefit of generating a high traffic volume. Let’s
just say you get only a turn out of successful sales
with 10 to 20 percent of your traffic. If you get a
hundred hits or more a day, you get a good turn out of
sales already. If you get only twenty to ten hits a
day, you only get one or two if not any at all.

So once again, what is search engine optimization?
Search engine optimization is utilizing tools and
methods in making your site top ranking in the results
of search engines. Getting yourself in the first page
and better yet in the top half of the page will ensure
that your site will generate public awareness of your
site’s existence and subsequently generate more
traffic, traffic that could lead to potential income
and business.

Search engine optimization requires a lot of work to
be fully realized. There are many aspects you have to
change in your site or add as well to get search
engine optimization. These will include getting lots
of information about the keyword phrases that are
popular in regards to your sites niche or theme.

You may also need to rewrite your sites content so
that you could get the right keyword phrases in your
site without making it too commercial but light and
informative. There are certain rules and guidelines to
be followed with making your site’s content applicable
and conducive to search engine optimization.

__________________________________________________

>>>>>>>>>>>>>>SPONSOR MESSAGE<<<<<<<<<<<<<<

Cooking With Ed.com is a website for people who love
to cook.You will find Old World Style recipes and just some
plain down home cooking. Also offered is the Members
Only ezine, Cooking With Ed Digest. Featuring new
weekly recipes and articles relating to Home, Family,
Health, Gardening, Landscaping and just some plain
old fun. Stop by for a visit. You may just find
something new and good to eat!

Go to http://www.cooking-with-ed.com

>>>>>>>>>>>>END SPONSOR MESSAGE<<<<<<<<<<<<
__________________________________________________


You will also need to collaborate with many other
sites so that you could get link exchanges and page
transfers. The more inbound and outbound traffic
generated by sites among others are one of the
components search engines uses to rank sites.

Try searching the internet for useful information.
Tips, guidelines and methods for search engine
optimization are abundantly available. Read articles
that can offer advice to help you optimize your site
in the search engine results. The more knowledge and
information you gain the better. This will all help
you in getting those high rankings. This may require a
little time and effort in your part but the benefits
will be well worth the trouble.

If you have a bit of capital to invest, there are many
sites in the internet that can help you with search
engine optimization and, reduce your own personal
labour. There are many sites that help in tracking
keyword phrases that can help your site. There are
also some content writers that have lots of experience
in making good keyword laden content for your sites
while maintaining good quality.

Act now, and see the benefits realized with search
engine optimization. All of these will result to
better traffic and more business for your site and
business.

__________________________________________________

eAuthorResources NewsLetter © Copyright All Rights Reserved
__________________________________________________

Subscribers are welcome to re-print our articles
as long as they remain unchanged, with active
links and the following resource box attached.
__________________________________________________

Mark Sandquist is the Editor of eAuthorResources
NewsLetter. http://eAuthorResources.com provides
FREE Help and FREE Marketing Software for eBook
Authors, Software Developers and their Affiliates
and Resellers.
__________________________________________________
Quote Of The Day:

What we hope ever to do with ease, we must learn first
to do with diligence. - Dr Samuel Johnson

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

>> Recommended Free Resources

1. The best free list builder we know of:
http://eAuthorResources.com/tyl.htm

2. A Really Close Second! For List Building.
http://eAuthorResources.com/yll.htm

3. Sale Flurry – Free Affiliate Management
http://eAuthorResources.com/SFAM.htm

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
_________________________________________
YOUR PC IS PROBABLY INFECTED WITH ADWARE & SPYWARE IF:

-You have downloaded music online
-Your PC is running extremely slow
-You are pestered by those horrible popup ads
-Your homepage keeps changing

Try NoAdware free here:

http://eAuthorResources.com/naw.htm
_________________________________________



Warm Regards,

Mark Sandquist
eEditor
eAuthorResources Newsletter
http://eAuthorResources.com
http://UniqueAdsenseTemplates.com
http://Only7Dollars.com


Please Take A Few Seconds To Subscribe To
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